Brandwave

Dainese vs REV'IT!:Which is more popular by branded search in New Zealand?

In August 2026, Dainese had more branded searches than REV'IT! among motorcycle gear brands in New Zealand. Dainese was estimated to have 420 branded searches compared to REV'IT!’s 330, and held a 5.4% Share of Search versus REV'IT!’s 4.3%.

Share of Search among motorcycle gear brands in New Zealand in August 2026Which is more popular in search, Dainese or REV'IT!?
Dainese5.4%420 searches
vs
REV'IT!4.3%330 searches

Follow Dainese vs REV'IT! and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Dainese or REV'IT!?

Compare the motorcycle helmet and riding gear brands New Zealand riders wear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dainese and REV'IT! among motorcycle gear brands in New Zealand, by month

Share of Search by month for Dainese, REV'IT!. The figures are in the table below the chart.

View monthly share of search table
MonthAlpinestarsShoeiDaineseHJCREV'IT!Arai
Oct 202552.5%25.4%7.4%6.1%3.4%5.2%
Nov 202553.3%25.9%6.9%5.6%3.3%5%
Dec 202555.2%22.1%8%5.9%4%4.7%
Jan 202654.6%24.2%6.7%4.5%4.5%5.5%
Feb 202654.8%23.2%6.2%6.9%3.5%5.5%
Mar 202657.1%24%5.4%5.1%3.3%5.1%
Apr 202654.3%24.5%6.1%6.4%3.4%5.4%
May 202653%27.4%5.5%4.7%3.5%5.9%
Jun 202654.8%25.9%5.6%5.3%3.2%5.2%
Jul 202654.6%25.8%6%5.6%3.4%4.6%
Aug 202657.2%24.4%5.4%4.6%4.3%4.1%
Sep 2026——————

How has the Dainese and REV'IT! comparison changed over the last 12 months?

  • Dainese was ahead of REV'IT! in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Dainese’s estimated Share of Search among motorcycle gear brands in New Zealand moved from 7.4% to 5.4%, and its estimated monthly branded searches moved from 550 to 420.
  • Across the 11 months ending August 2026, REV'IT!’s estimated Share of Search among motorcycle gear brands in New Zealand moved from 3.4% to 4.3%, and its estimated monthly branded searches moved from 250 to 330.

How did search popularity change for New Zealand motorcycle gear brands in August 2026?

  1. In August 2026, REV'IT! overtook Arai to rank 5th among motorcycle gear brands in New Zealand, at 4.3%.

  2. In August 2026, Dainese lost estimated Share of Search among motorcycle gear brands in New Zealand, from 6% to 5.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Dainese’s and REV'IT!’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dainese

12 branded search terms

  • dainese
  • dainese boots
  • dainese com
  • dainese gloves
  • dainese helmet
  • dainese jacket
  • dainese moto jacket
  • dainese near me
  • dainese nz
  • dainese online
  • dainese riding gear
  • dainese sizing

REV'IT!

12 branded search terms

  • motorcycle jacket revit
  • rev it boots
  • rev it helmet
  • rev it jacket
  • rev it motorcycle jacket
  • rev it riding gear
  • revit gloves
  • revit jacket
  • revit jacket leather
  • revit motorcycle
  • revit motorcycle jacket
  • revit motorcycle suit

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.