Crowley Waugh vs Horsley Christie:Which is more popular by branded search in New Zealand?
In August 2026, Horsley Christie had more branded searches than Crowley Waugh among whanganui law firms in New Zealand. Horsley Christie was estimated to have 310 branded searches compared to Crowley Waugh’s 240, and held a 12.9% Share of Search versus Crowley Waugh’s 10%.
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Which is more popular in search, Crowley Waugh or Horsley Christie?
Compare Whanganui law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Horsley Christie, Crowley Waugh. The figures are in the table below the chart.
View monthly share of search table
| Month | Treadwell Gordon | Moore Law | Horsley Christie | Armstrong Barton | Crowley Waugh | Dewhirst Law | Bullock & Associates |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 20.8% | 11.6% | 10% | 8.1% | 5.4% | 4.2% |
| Nov 2025 | 38.8% | 20% | 11.6% | 10.4% | 6.8% | 6.8% | 5.6% |
| Dec 2025 | 37% | 18% | 12.7% | 11.1% | 9% | 7.4% | 4.8% |
| Jan 2026 | 36.2% | 19.5% | 11.8% | 14.5% | 7.7% | 6.3% | 4.1% |
| Feb 2026 | 35.5% | 24% | 11.5% | 9.7% | 7.8% | 6.5% | 5.1% |
| Mar 2026 | 36% | 20.7% | 11.9% | 10% | 10.7% | 5.4% | 5.4% |
| Apr 2026 | 36.7% | 21.1% | 11% | 8.9% | 11.8% | 4.6% | 5.9% |
| May 2026 | 37% | 23.4% | 9.8% | 8.9% | 10.2% | 4.7% | 6% |
| Jun 2026 | 33.8% | 25.9% | 10.9% | 9.8% | 7.9% | 6.4% | 5.3% |
| Jul 2026 | 31.8% | 27.7% | 12.4% | 8.7% | 7.9% | 5.8% | 5.8% |
| Aug 2026 | 32.1% | 24.6% | 12.9% | 10.8% | 10% | 5.8% | 3.8% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Crowley Waugh and Horsley Christie comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Crowley Waugh took it in April 2026, Horsley Christie took it in June 2026.
- Across the 11 months ending August 2026, Crowley Waugh’s estimated Share of Search among whanganui law firms in New Zealand moved from 8.1% to 10%, and its estimated monthly branded searches moved from 210 to 240.
- Across the 11 months ending August 2026, Horsley Christie’s estimated Share of Search among whanganui law firms in New Zealand moved from 11.6% to 12.9%, and its estimated monthly branded searches moved from 300 to 310.
How did search popularity change for New Zealand whanganui law firms in August 2026?
2 changes
In August 2026, Crowley Waugh gained estimated Share of Search among whanganui law firms in New Zealand, from 7.9% to 10%.
In August 2026, Horsley Christie gained estimated Share of Search among whanganui law firms in New Zealand, from 12.4% to 12.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Crowley Waugh’s and Horsley Christie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Crowley Waugh
2 branded search terms
- crowley waugh
- crowley waugh lawyers
Horsley Christie
4 branded search terms
- horsley christie
- horsley christie lawyers
- horsley christie solicitors
- horsley christie whanganui
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.