Brandwave

Crockers vs Ray White Best Property Management:Which is more popular?

In September 2026, Crockers had more branded searches than Ray White Best Property Management among property management companies in New Zealand. Crockers had about 2,270 branded searches, while Ray White Best Property Management had 390. Crockers made up 25.9% of all property management company searches we track, and Ray White Best Property Management accounted for 4.5%. When we asked ChatGPT and Google AI Overviews about property management companies, Crockers and Ray White Best Property Management each appeared in two of the three answers. Crockers was mentioned before Ray White Best Property Management in two out of three answers.

Among property management companies in New Zealand in September 2026

Who do people search for more?

Crockers, about 6 searches for every 1 for Ray White Best Property Management

Crockers 2.3K searchesRay White Best Property Management 390 searches

Who does AI mention more?

Both were mentioned in 2 of 3 answers.

Crockers in 2 of 3Ray White Best Property Management in 2 of 3

Who does AI recommend more?

Crockers, named ahead of Ray White Best Property Management in 2 of 3 answers

Crockers first in 2Ray White Best Property Management first in 1

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Top property management companies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Crockers and Ray White Best Property Management were each mentioned in two out of three: in two of the three ChatGPT answers. Crockers was listed before Ray White Best Property Management in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Staircase Property Management1st
  2. Aspire Property Management2nd
  3. Crockers3rd
  4. Ray White Best Property Management4th
  5. The Rent Shop5th
  6. Quinovic–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about property management companies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Crockers or Ray White Best Property Management more popular in search?

This chart shows how often people search Google for Crockers and Ray White Best Property Management by name. Each line represents a brand's share of searches for all six property management companies we track, month by month, from searches in New Zealand.

Crockers and Ray White Best Property Management among property management companies in New Zealand, by month

Share of searches by month for Crockers, Ray White Best Property Management. The figures are in the table below the chart.

View monthly share of searches table
MonthQuinovicCrockersThe Rent ShopAspire Property ManagementStaircase Property ManagementRay White Best Property Management
Oct 202528.9%33.4%24.4%7.9%3.5%1.9%
Nov 202531.2%32.5%20.7%9.5%4.2%1.8%
Dec 202534.7%29.7%22.5%7.3%3.2%2.6%
Jan 202633.7%29.9%21.6%10%3.2%1.7%
Feb 202633.7%31.9%19%9.2%2.7%3.4%
Mar 202634.6%27.9%21.8%10.3%2.7%2.7%
Apr 202634.2%27.7%22.3%10.9%3.2%1.7%
May 202628.3%32.4%23.4%9.9%3.6%2.4%
Jun 202632.7%30.9%20%9.5%3.4%3.4%
Jul 202633.5%29.6%20.8%10.1%3%3%
Aug 202634.1%23.9%22.9%10.6%5.1%3.4%
Sep 202630.7%25.9%20.7%10%8.2%4.5%

How has the Crockers and Ray White Best Property Management comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand property management companies in September 2026?

2 changes
  1. In September 2026, Crockers gained share of searches among property management companies in New Zealand, from 23.9% to 25.9%.

  2. In September 2026, Ray White Best Property Management gained share of searches among property management companies in New Zealand, from 3.4% to 4.5%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Crockers’ and Ray White Best Property Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Crockers

3 branded search terms

  • crockers
  • crockers property management
  • crockers rentals

Ray White Best Property Management

1 branded search term

  • ray white best property management

How the Brand Demand Index is measured

Other head-to-heads among property management companies

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