Copthorne Solway Park vs Martinborough Hotel:Which is more popular by branded search in New Zealand?
In August 2026, Copthorne Solway Park had more branded searches than Martinborough Hotel among wairarapa hotels and accommodation in New Zealand. Copthorne Solway Park was estimated to have 3K branded searches compared to Martinborough Hotel’s 2.3K, and held a 26.5% Share of Search versus Martinborough Hotel’s 20.2%.
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Which is more popular in search, Copthorne Solway Park or Martinborough Hotel?
Compare hotels and serviced accommodation travellers can book for a stay in Wairarapa, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Copthorne Solway Park, Martinborough Hotel. The figures are in the table below the chart.
View monthly share of search table
| Month | The White Swan Greytown | Copthorne Solway Park | Martinborough Hotel |
|---|---|---|---|
| Oct 2025 | 45% | 33.7% | 21.2% |
| Nov 2025 | 44.8% | 33.9% | 21.2% |
| Dec 2025 | 51.8% | 25% | 23.1% |
| Jan 2026 | 50.1% | 25.7% | 24.2% |
| Feb 2026 | 50.7% | 24.3% | 24.9% |
| Mar 2026 | 51.9% | 24.9% | 23.3% |
| Apr 2026 | 52.8% | 27.2% | 20% |
| May 2026 | 47.7% | 32.8% | 19.6% |
| Jun 2026 | 48.1% | 33.1% | 18.9% |
| Jul 2026 | 59.4% | 24.8% | 15.8% |
| Aug 2026 | 53.2% | 26.5% | 20.2% |
| Sep 2026 | — | — | — |
How has the Copthorne Solway Park and Martinborough Hotel comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Martinborough Hotel took it in February 2026, Copthorne Solway Park took it in March 2026.
- Across the 11 months ending August 2026, Copthorne Solway Park’s estimated Share of Search among wairarapa hotels and accommodation in New Zealand moved from 33.7% to 26.5%, and its estimated monthly branded searches moved from 4.5K to 3K.
- Across the 11 months ending August 2026, Martinborough Hotel’s estimated Share of Search among wairarapa hotels and accommodation in New Zealand moved from 21.2% to 20.2%, and its estimated monthly branded searches moved from 2.8K to 2.3K.
How did search popularity change for New Zealand wairarapa hotels and accommodation in August 2026?
2 changes
In August 2026, Martinborough Hotel gained estimated Share of Search among wairarapa hotels and accommodation in New Zealand, from 15.8% to 20.2%.
In August 2026, Copthorne Solway Park gained estimated Share of Search among wairarapa hotels and accommodation in New Zealand, from 24.8% to 26.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Copthorne Solway Park’s and Martinborough Hotel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Copthorne Solway Park
2 branded search terms
- copthorne solway park hotel
- solway park hotel
Martinborough Hotel
6 branded search terms
- accommodation martinborough hotel
- martinborough hotel
- martinborough hotel deals
- martinborough hotel rooms
- the martinborough hotel
- the martinborough hotel martinborough new zealand
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.