Brandwave

Coffee Suppliers vs The New Zealand Coffee Co:Which is more popular in New Zealand?

In October 2026, The New Zealand Coffee Co had more branded searches than Coffee Suppliers among workplace coffee suppliers in New Zealand. The New Zealand Coffee Co had about 530 branded searches, while Coffee Suppliers had 290. The New Zealand Coffee Co made up 25.2% of all workplace coffee supplier searches we track, and Coffee Suppliers accounted for 13.8%. When we asked ChatGPT and Google AI Overviews about workplace coffee suppliers, Coffee Suppliers and The New Zealand Coffee Co each appeared in four of the five answers. Coffee Suppliers was mentioned before The New Zealand Coffee Co in every answer that named either.

Among workplace coffee suppliers in New Zealand in October 2026

Who do people search for more?

The New Zealand Coffee Co, about 83% more searches than Coffee Suppliers

The New Zealand Coffee Co 530 searchesCoffee Suppliers 290 searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Coffee Suppliers in 4 of 5The New Zealand Coffee Co in 4 of 5

Who does AI recommend more?

Coffee Suppliers, named ahead of The New Zealand Coffee Co in 4 of 4 answers

Coffee Suppliers first in 4The New Zealand Coffee Co never first

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Top workplace coffee suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Coffee Suppliers and The New Zealand Coffee Co were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Coffee Suppliers was listed before The New Zealand Coffee Co in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Coffee Suppliers1st
  2. The New Zealand Coffee Co2nd
  3. Essential Coffee3rd
  4. Segafredo Zanetti4th
  5. Ignite Coffee5th
  6. Coffee4Business6th
  7. Cascade Coffee Co.7th
  8. Foundation Coffee8th
  9. Coffee Biz–
  10. 7 Grams Coffee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The New Zealand Coffee Co4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Coffee Suppliers4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Essential Coffee3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cascade Coffee Co.3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Segafredo Zanetti2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coffee4Business2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Foundation Coffee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ignite Coffee1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Coffee Biz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 7 Grams Coffee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about workplace coffee suppliers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Coffee Suppliers or The New Zealand Coffee Co more popular in search?

This chart shows how often people search Google for Coffee Suppliers and The New Zealand Coffee Co by name. Each line represents a brand's share of searches for all ten workplace coffee suppliers we track, month by month, from searches in New Zealand.

Coffee Suppliers and The New Zealand Coffee Co among workplace coffee suppliers in New Zealand, by month

Share of searches by month for The New Zealand Coffee Co, Coffee Suppliers. The figures are in the table below the chart.

View monthly share of searches table
MonthThe New Zealand Coffee CoFoundation CoffeeCoffee SuppliersSegafredo ZanettiCoffee BizIgnite CoffeeEssential CoffeeCoffee4Business7 Grams CoffeeCascade Coffee Co.
Nov 202528%24.8%12.4%16%8.4%4.4%4.4%0.8%0.4%0.4%
Dec 202527.8%24.9%12.9%16.2%7.1%2.9%5.8%1.2%0.41%0.83%
Jan 202626.4%27.9%10.9%17%7.9%3.8%4.2%1.1%0.38%0.38%
Feb 202622.7%29.1%15.9%14.7%8.4%3.6%3.6%1.2%0.4%0.4%
Mar 202625.6%26.7%15.8%12.8%9.5%3.3%4%1.1%0.73%0.37%
Apr 202618.6%30%15%19.4%8.3%4.7%2.8%0.79%0.4%0%
May 202620.9%34.7%14.5%14.8%7.1%3.7%3%0.67%0.34%0.34%
Jun 202621.9%32.5%15.2%13.1%7.4%3.9%3.9%1.4%0.35%0.35%
Jul 202620.9%27.5%13.9%17.9%7.7%5.5%4%1.5%0.37%0.73%
Aug 202625.4%25%13.7%14.5%8.5%4.8%5.6%1.6%0.4%0.4%
Sep 202626.2%23.1%12.7%14.9%9.5%6.8%4.1%1.8%0.45%0.45%
Oct 202625.2%24.8%13.8%12.4%10%6.7%4.3%1.4%0.95%0.48%

How has branded search for Coffee Suppliers and The New Zealand Coffee Co changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand workplace coffee suppliers in October 2026?

2 changes

  1. In October 2026, Coffee Suppliers overtook Segafredo Zanetti to rank 3rd among workplace coffee suppliers in New Zealand, with 13.8% of the searches.

  2. In October 2026, The New Zealand Coffee Co lost share of searches among workplace coffee suppliers in New Zealand, from 26.2% to 25.2%.

How are Coffee Suppliers’ and The New Zealand Coffee Co’s branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Coffee Suppliers’ and The New Zealand Coffee Co’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coffee Suppliers

4 branded search terms

  • coffee suppliers
  • coffee suppliers limited
  • coffee suppliers ltd
  • coffeesuppliers

The New Zealand Coffee Co

9 branded search terms

  • new zealand coffee co
  • new zealand coffee company
  • nz coffee co
  • nz coffee co menu
  • nz coffee company
  • the new zealand coffee co
  • the new zealand coffee company
  • the nz coffee co
  • the nz coffee company

How the Brand Demand Index is measured

Other head-to-heads among workplace coffee suppliers

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