Brandwave

Clinicians vs Kiwiherb:Which is more popular by branded search in New Zealand?

In August 2026, Clinicians had more branded searches than Kiwiherb among supplement brands in New Zealand. Clinicians was estimated to have 2.2K branded searches compared to Kiwiherb’s 2K, and held a 10.2% Share of Search versus Kiwiherb’s 9.4%.

Share of Search among supplement brands in New Zealand in August 2026Which is more popular in search, Clinicians or Kiwiherb?
Clinicians10.2%2.2K searches
vs
Kiwiherb9.4%2K searches

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Which is more popular in search, Clinicians or Kiwiherb?

Compare the vitamin and supplement brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Clinicians and Kiwiherb among supplement brands in New Zealand, by month

Share of Search by month for Clinicians, Kiwiherb. The figures are in the table below the chart.

View monthly share of search table
MonthGo HealthyHealtheriesBlackmoresCliniciansSwisseKiwiherbThompson'sGood HealthNature's Way
Oct 202524.7%19.8%14.8%11.4%12.4%7%7.3%1.9%0.64%
Nov 202524.7%20.1%15.6%11.5%11.5%6.1%7.7%2.2%0.68%
Dec 202524.2%20.5%17%10.2%11.3%5.7%7.9%2.2%1%
Jan 202625.9%21.9%16%9.7%11.5%4.3%8.1%1.9%0.81%
Feb 202623%23%16.8%10.5%11.4%5.1%7.3%2.1%0.82%
Mar 202623.7%22.1%16.1%10.7%11.3%6.4%6.9%1.8%1.1%
Apr 202624.2%23%16%9.5%11.9%5.1%7.3%1.8%1.2%
May 202623.7%21.1%16.1%10.6%11.1%7.9%6.8%1.6%1%
Jun 202623.7%21.4%15.5%10.8%10%8.6%7%2%1%
Jul 202623.2%21.2%16.3%11.2%10.4%8.6%6%1.9%1.2%
Aug 202623.5%22.6%15.6%10.2%10.2%9.4%5.5%1.9%1%
Sep 2026—————————

How has the Clinicians and Kiwiherb comparison changed over the last 12 months?

  • Clinicians was ahead of Kiwiherb in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Clinicians’ estimated Share of Search among supplement brands in New Zealand moved from 11.4% to 10.2%, and its estimated monthly branded searches moved from 2.1K to 2.2K.
  • Across the 11 months ending August 2026, Kiwiherb’s estimated Share of Search among supplement brands in New Zealand moved from 7% to 9.4%, and its estimated monthly branded searches moved from 1.3K to 2K.

How did search popularity change for New Zealand supplement brands in August 2026?

  1. In August 2026, Kiwiherb gained estimated Share of Search among supplement brands in New Zealand, from 8.6% to 9.4%.

  2. In August 2026, Clinicians lost estimated Share of Search among supplement brands in New Zealand, from 11.2% to 10.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Clinicians’ and Kiwiherb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clinicians

9 branded search terms

  • clinicians
  • clinicians co nz
  • clinicians magnesium
  • clinicians multivitamin
  • clinicians near me
  • clinicians nz
  • clinicians online
  • clinicians supplements
  • clinicians vitamins

Kiwiherb

11 branded search terms

  • kiwiherb
  • kiwiherb chest syrup
  • kiwiherb co nz
  • kiwiherb cough syrup
  • kiwiherb destuff
  • kiwiherb echinature
  • kiwiherb near me
  • kiwiherb new zealand
  • kiwiherb nz
  • kiwiherb organic chest syrup
  • kiwiherb throat spray

How the Brand Demand Index is measured

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