Brandwave

Cleto Reyes vs Everlast:Which is more popular in New Zealand?

In October 2026, Everlast had more branded searches than Cleto Reyes among boxing glove brands in New Zealand. Everlast had about 860 branded searches, while Cleto Reyes had 90. Everlast made up 35.5% of all boxing glove brand searches we track, and Cleto Reyes accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about boxing glove brands, Cleto Reyes and Everlast each appeared in one of the four answers. Cleto Reyes and Everlast were each mentioned first in one of the two answers that named either.

Among boxing glove brands in New Zealand in October 2026

Who do people search for more?

Everlast, about 10 searches for every 1 for Cleto Reyes

Everlast 860 searchesCleto Reyes 90 searches

Who does AI mention more?

Both were mentioned in 1 of 4 answers.

Cleto Reyes in 1 of 4Everlast in 1 of 4

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Cleto Reyes first in 1Everlast first in 1

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Top boxing glove brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Cleto Reyes and Everlast were each mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Cleto Reyes and Everlast were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rival1st
  2. Venum2nd
  3. Fairtex3rd
  4. Sting4th
  5. Cleto Reyes5th
  6. Everlast6th
  7. RDX–
  8. Leone–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rival3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sting3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Venum2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fairtex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Everlast1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Cleto Reyes1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • RDX0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Leone0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about boxing glove brands

4 answers
  • Asked ChatGPT

    “Which boxing glove brand should I buy in New Zealand?”

    1. 1Venum
    2. 2Rival
    3. 3Sting
  • Asked ChatGPT

    “What are the best boxing glove brands in New Zealand?”

    1. 1Sting
    2. 2Fairtex
    3. 3Venum
    4. 4Rival
    5. 5Everlast
  • Asked ChatGPT

    “What's the best boxing glove brand in New Zealand for training and sparring?”

    1. 1Rival
    2. 2Fairtex
    3. 3Cleto Reyes
  • Searched Google, AI Overview

    “boxing gloves nz”

    1. 1Sting
  • Searched Google, AI Overview

    “muay thai gloves”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Cleto Reyes or Everlast more popular in search?

This chart shows how often people search Google for Cleto Reyes and Everlast by name. Each line represents a brand's share of searches for all eight boxing glove brands we track, month by month, from searches in New Zealand.

Cleto Reyes and Everlast among boxing glove brands in New Zealand, by month

Share of searches by month for Everlast, Cleto Reyes. The figures are in the table below the chart.

View monthly share of searches table
MonthEverlastVenumFairtexRivalStingCleto ReyesRDXLeone
Nov 202530.2%38.4%14%4.9%4.9%6.1%0.58%0.87%
Dec 202536.1%31%14.6%6.6%4.4%5.4%0.63%1.3%
Jan 202632.8%36%12.3%8.2%4.7%4.4%0.95%0.63%
Feb 202634.7%31%15.3%7%5.7%4.7%1%0.67%
Mar 202634%30.1%16.3%8%5.5%4.3%0.92%0.92%
Apr 202631.1%31.1%18.4%7%6%4.7%1%0.67%
May 202629.6%36.3%14.6%8.3%6.1%3.5%0.96%0.64%
Jun 202630.6%35.9%13.5%8.6%6.3%3.6%1.3%0.33%
Jul 202628.5%38.8%14.6%7.5%6%3.2%0.71%0.71%
Aug 202629.4%37.6%12.9%8.6%6.3%3.6%0.99%0.66%
Sep 202631.8%35%16.4%6.1%6.1%3.2%0.71%0.71%
Oct 202635.5%33.1%14.9%5.8%5%3.7%1.2%0.83%

How has branded search for Cleto Reyes and Everlast changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand boxing glove brands in October 2026?

2 changes
  1. In October 2026, Everlast overtook Venum to become the leader among boxing glove brands in New Zealand, with 35.5% of the searches.

  2. In October 2026, Cleto Reyes gained share of searches among boxing glove brands in New Zealand, from 3.2% to 3.7%.

How are Cleto Reyes’ and Everlast’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Cleto Reyes’ and Everlast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cleto Reyes

1 branded search term

  • cleto reyes

Everlast

2 branded search terms

  • everlast
  • everlast boxing gloves

How the Brand Demand Index is measured

Other head-to-heads among boxing glove brands

Creator with pink hair and a pink jacket

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