Brandwave

Clean Planet vs OCS:Which is more popular?

In September 2026, Clean Planet had more branded searches than OCS among commercial cleaning companies in New Zealand. Clean Planet had about 270 branded searches, while OCS had 40. Clean Planet made up 9.2% of all commercial cleaning company searches we track, and OCS accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about commercial cleaning companies, Clean Planet appeared in two of the four answers and OCS in one. Clean Planet and OCS were each mentioned first in one of the two answers that named either.

Among commercial cleaning companies in New Zealand in September 2026

Who do people search for more?

Clean Planet, about 7 searches for every 1 for OCS

Clean Planet 270 searchesOCS 40 searches

Who does AI mention more?

Clean Planet, mentioned in 2 of 4 answers, OCS in 1

Clean Planet in 2 of 4OCS in 1 of 4

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Clean Planet first in 1OCS first in 1

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Top commercial cleaning companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Clean Planet was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. OCS was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Clean Planet and OCS were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CrestClean1st
  2. Paramount Services2nd
  3. Clean Planet3rd
  4. OCS3rd
  5. Premium Clean–
  6. JAN-PRO–
  7. ISS–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CrestClean3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Paramount Services2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Clean Planet2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • OCS1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Premium Clean0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • JAN-PRO0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • ISS0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about commercial cleaning companies

4 answers
  • Asked ChatGPT

    “Which commercial cleaning company should I hire in New Zealand?”

    1. 1Paramount Services
    2. 2CrestClean
  • Asked ChatGPT

    “What are the best commercial cleaning companies in New Zealand?”

    1. 1Paramount Services
    2. 2CrestClean
    3. 3Clean Planet
  • Asked ChatGPT

    “What's the best commercial cleaning company in New Zealand for office cleaning?”

    1. 1CrestClean
    2. 2OCS
    3. 3Clean Planet
  • Searched Google, AI Overview

    “cleaning company nz”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “commercial cleaners auckland”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

    Is Clean Planet or OCS more popular in search?

    This chart shows how often people search Google for Clean Planet and OCS by name. Each line represents a brand's share of searches for all seven commercial cleaning companies we track, month by month, from searches in New Zealand.

    Clean Planet and OCS among commercial cleaning companies in New Zealand, by month

    Share of searches by month for Clean Planet, OCS. The figures are in the table below the chart.

    View monthly share of searches table
    MonthCrestCleanPremium CleanParamount ServicesClean PlanetJAN-PROISSOCS
    Oct 202531.8%32.8%17.8%10.5%3.2%2.5%1.3%
    Nov 202537.5%25.9%21.9%7.8%3.5%2.6%0.86%
    Dec 202537%27%17.8%10%5.6%1.5%1.1%
    Jan 202639%21.9%21%9.9%4.2%3%0.9%
    Feb 202631.9%23.3%24.3%12.8%3.2%3.5%0.96%
    Mar 202631.5%28.4%22.1%10.4%4.1%2.5%0.95%
    Apr 202634.5%25.2%21.4%9.3%5.5%3.1%1%
    May 202631%27.6%21.7%10.2%5%3.1%1.5%
    Jun 202631.3%27.9%21.9%10.3%6%1.6%0.94%
    Jul 202635.8%26.2%19.4%9.7%5%2.2%1.8%
    Aug 202635.2%25.7%19%9.5%5.6%2.8%2.1%
    Sep 202634%30.3%20.1%9.2%3.1%2%1.4%

    How has the Clean Planet and OCS comparison changed over the last 12 months?

    3 findings

    How did search popularity change for New Zealand commercial cleaning companies in September 2026?

    2 changes
    1. In September 2026, OCS lost share of searches among commercial cleaning companies in New Zealand, from 2.1% to 1.4%.

    2. Clean Planet’s share of searches among commercial cleaning companies in New Zealand has lost ground for 3 months in a row, from 10.3% to 9.2% in September 2026.

    How are branded searches counted?

    4 search terms

    Brandwave collects information about searches that people make online using Clean Planet’s and OCS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Clean Planet

    2 branded search terms

    • clean planet
    • clean planet cleaning

    OCS

    2 branded search terms

    • ocs cleaners
    • ocs cleaning company

    How the Brand Demand Index is measured

    Other head-to-heads among commercial cleaning companies

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