Cardrona Distillery vs Jack Daniel's:Which is more popular by branded search in New Zealand?
In August 2026, Cardrona Distillery had more branded searches than Jack Daniel's among whisky brands in New Zealand. Cardrona Distillery was estimated to have 4.7K branded searches compared to Jack Daniel's’ 3.8K, and held a 14.9% Share of Search versus Jack Daniel's’ 12.3%.
Follow Cardrona Distillery vs Jack Daniel's and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Cardrona Distillery or Jack Daniel's?
Compare the whisky and bourbon brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cardrona Distillery, Jack Daniel's. The figures are in the table below the chart.
View monthly share of search table
| Month | Johnnie Walker | Jim Beam | Jameson | Cardrona Distillery | Glenfiddich | Jack Daniel's |
|---|---|---|---|---|---|---|
| Oct 2025 | 21.6% | 19.3% | 18% | 14.1% | 13.2% | 13.9% |
| Nov 2025 | 20.5% | 18% | 16.2% | 16.8% | 15.1% | 13.4% |
| Dec 2025 | 20.2% | 25.9% | 13.2% | 11.2% | 15.3% | 14.3% |
| Jan 2026 | 20.8% | 17.1% | 16.9% | 19.6% | 14.1% | 11.4% |
| Feb 2026 | 19% | 19.4% | 17.4% | 18.1% | 13.9% | 12.2% |
| Mar 2026 | 18.7% | 18.2% | 19.8% | 17% | 13.5% | 12.8% |
| Apr 2026 | 21.7% | 18.4% | 19.6% | 14% | 14.1% | 12.2% |
| May 2026 | 22.7% | 20.1% | 18.6% | 11.7% | 13.8% | 13.2% |
| Jun 2026 | 22.9% | 19% | 18.7% | 11.5% | 13.8% | 14.1% |
| Jul 2026 | 23.4% | 18.2% | 18.3% | 13% | 13.9% | 13.2% |
| Aug 2026 | 21.9% | 19.7% | 16.6% | 14.9% | 14.6% | 12.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Cardrona Distillery and Jack Daniel's comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 11 months ending August 2026: Jack Daniel's took it in December 2025, Cardrona Distillery took it in January 2026, Jack Daniel's took it in May 2026, Cardrona Distillery took it in August 2026.
- Across the 11 months ending August 2026, Cardrona Distillery’s estimated Share of Search among whisky brands in New Zealand moved from 14.1% to 14.9%, and its estimated monthly branded searches moved from 3.8K to 4.7K.
- Across the 11 months ending August 2026, Jack Daniel's’ estimated Share of Search among whisky brands in New Zealand moved from 13.9% to 12.3%, and its estimated monthly branded searches held steady at 3.8K.
How did search popularity change for New Zealand whisky brands in August 2026?
2 changes
In August 2026, Cardrona Distillery overtook Jack Daniel's to rank 4th among whisky brands in New Zealand, at 14.9%.
In August 2026, Jack Daniel's lost estimated Share of Search among whisky brands in New Zealand, from 13.2% to 12.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Cardrona Distillery’s and Jack Daniel's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cardrona Distillery
9 branded search terms
- cardrona distillery
- cardrona distillery near me
- cardrona distillery new zealand
- cardrona distillery whiskey
- cardrona distillery whisky
- cardrona whisky
- cardronadistillery
- the cardrona distillery
- the cardrona whisky
Jack Daniel's
16 branded search terms
- jack daniel's
- jack daniels
- jack daniels 1l
- jack daniels bottle
- jack daniels bourbon
- jack daniels cost
- jack daniels gentleman jack
- jack daniels honey
- jack daniels honey whiskey
- jack daniels near me
- jack daniels nz
- jack daniels online
- jack daniels tennessee whiskey
- jackdaniels
- jackdaniels com
- whisky tennessee jack daniels
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.