Canstaff vs Personnel Placements:Which is more popular by branded search in New Zealand?
In August 2026, Canstaff had more branded searches than Personnel Placements among timaru recruitment agencies in New Zealand. Canstaff was estimated to have 840 branded searches compared to Personnel Placements’ 230, and held a 37.7% Share of Search versus Personnel Placements’ 10.3%.
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Which is more popular in search, Canstaff or Personnel Placements?
Compare Timaru recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Canstaff, Personnel Placements. The figures are in the table below the chart.
View monthly share of search table
| Month | Stafford Recruitment | Canstaff | Personnel Placements |
|---|---|---|---|
| Oct 2025 | 52.5% | 34.7% | 12.8% |
| Nov 2025 | 54% | 30.2% | 15.8% |
| Dec 2025 | 58.3% | 27.1% | 14.6% |
| Jan 2026 | 57.3% | 29.8% | 12.8% |
| Feb 2026 | 46.4% | 39.2% | 14.4% |
| Mar 2026 | 51.7% | 32.1% | 16.2% |
| Apr 2026 | 55.4% | 30.5% | 14.2% |
| May 2026 | 62.7% | 26.6% | 10.6% |
| Jun 2026 | 52.5% | 36.3% | 11.3% |
| Jul 2026 | 51.3% | 34.2% | 14.5% |
| Aug 2026 | 52% | 37.7% | 10.3% |
| Sep 2026 | — | — | — |
How has the Canstaff and Personnel Placements comparison changed over the last 12 months?
3 findings
- Canstaff was ahead of Personnel Placements in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Canstaff’s estimated Share of Search among timaru recruitment agencies in New Zealand moved from 34.7% to 37.7%, and its estimated monthly branded searches moved from 760 to 840.
- Across the 11 months ending August 2026, Personnel Placements’ estimated Share of Search among timaru recruitment agencies in New Zealand moved from 12.8% to 10.3%, and its estimated monthly branded searches moved from 280 to 230.
How did search popularity change for New Zealand timaru recruitment agencies in August 2026?
2 changes
In August 2026, Canstaff gained estimated Share of Search among timaru recruitment agencies in New Zealand, from 34.2% to 37.7%.
In August 2026, Personnel Placements lost estimated Share of Search among timaru recruitment agencies in New Zealand, from 14.5% to 10.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Canstaff’s and Personnel Placements’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Canstaff
6 branded search terms
- canstaff
- canstaff jobs
- canstaff new zealand
- canstaff nz
- canstaff recruitment
- canstaff timaru
Personnel Placements
5 branded search terms
- personnel placements
- personnel placements ashburton
- personnel placements jobs
- personnel placements timaru
- personnelplacements
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.