BurgerFuel vs RE Burger:Which is more popular by branded search in New Zealand?
In August 2026, RE Burger had more branded searches than BurgerFuel among gourmet burger restaurants in New Zealand. RE Burger was estimated to have 60.7K branded searches compared to BurgerFuel’s 27.4K, and held a 56.7% Share of Search versus BurgerFuel’s 25.6%.
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Which is more popular in search, BurgerFuel or RE Burger?
A curated comparison of multi-location gourmet burger restaurant brands operating in New Zealand, measured through branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RE Burger, BurgerFuel. The figures are in the table below the chart.
View monthly share of search table
| Month | RE Burger | BurgerFuel | Burger Burger | Burger Wisconsin | Better Burger |
|---|---|---|---|---|---|
| Oct 2025 | 41.7% | 34.4% | 6.8% | 10.2% | 6.9% |
| Nov 2025 | 48% | 32.4% | 6.4% | 7.8% | 5.4% |
| Dec 2025 | 47.2% | 31.9% | 6.3% | 9.4% | 5.2% |
| Jan 2026 | 48% | 32.4% | 6.4% | 7.8% | 5.4% |
| Feb 2026 | 47.1% | 31.9% | 6.3% | 9.4% | 5.3% |
| Mar 2026 | 51.6% | 28.5% | 5.7% | 8.4% | 5.8% |
| Apr 2026 | 49.5% | 33.5% | 4.4% | 8.1% | 4.5% |
| May 2026 | 54.1% | 29.8% | 4% | 7.2% | 5% |
| Jun 2026 | 41.2% | 27.7% | 19.7% | 6.7% | 4.6% |
| Jul 2026 | 50.4% | 27.8% | 10.4% | 6.7% | 4.6% |
| Aug 2026 | 56.7% | 25.6% | 6.3% | 6.2% | 5.2% |
| Sep 2026 | — | — | — | — | — |
How has the BurgerFuel and RE Burger comparison changed over the last 12 months?
3 findings
- RE Burger was ahead of BurgerFuel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BurgerFuel’s estimated Share of Search among gourmet burger restaurants in New Zealand moved from 34.4% to 25.6%, and its estimated monthly branded searches moved from 33.7K to 27.4K.
- Across the 11 months ending August 2026, RE Burger’s estimated Share of Search among gourmet burger restaurants in New Zealand moved from 41.7% to 56.7%, and its estimated monthly branded searches moved from 40.8K to 60.7K.
How did search popularity change for New Zealand gourmet burger restaurants in August 2026?
2 changes

In August 2026, RE Burger gained estimated Share of Search among gourmet burger restaurants in New Zealand, from 50.4% to 56.7%.

In August 2026, BurgerFuel lost estimated Share of Search among gourmet burger restaurants in New Zealand, from 27.8% to 25.6%.
How each brand is measured
Brandwave collects information about searches that people make online using BurgerFuel’s and RE Burger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BurgerFuel
3 branded search terms
- burger fuel
- burgerfuel
- burgerfuel nz
RE Burger
3 branded search terms
- re burger
- re burger nz
- reburger

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