Brandwave

Bohemein vs Honest Chocolat:Which is more popular?

In September 2026, Bohemein had more branded searches than Honest Chocolat among artisan chocolatiers in New Zealand. Bohemein had about 2,380 branded searches, while Honest Chocolat had 1,900. Bohemein made up 7.5% of all artisan chocolatier searches we track, and Honest Chocolat accounted for 6%. When we asked ChatGPT and Google AI Overviews about artisan chocolatiers, Bohemein and Honest Chocolat each appeared in two of the five answers. Bohemein and Honest Chocolat were each mentioned first in two of the four answers.

Among artisan chocolatiers in New Zealand in September 2026

Who do people search for more?

Bohemein, about 25% more searches than Honest Chocolat

Bohemein 2.4K searchesHonest Chocolat 1.9K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Bohemein in 2 of 5Honest Chocolat in 2 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Bohemein first in 2Honest Chocolat first in 2

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Top artisan chocolatiers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bohemein was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Honest Chocolat was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Bohemein and Honest Chocolat were each listed first in two of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Foundry Chocolate1st
  2. House of Chocolate2nd
  3. Lucid Chocolatier3rd
  4. Honest Chocolat4th
  5. Wellington Chocolate Factory5th
  6. Bohemein6th
  7. Ocho7th
  8. Devonport Chocolates8th
  9. Hogarth Chocolate9th
  10. Patagonia Chocolates–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wellington Chocolate Factory4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • House of Chocolate3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Devonport Chocolates2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bohemein2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honest Chocolat2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Foundry Chocolate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ocho2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lucid Chocolatier2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hogarth Chocolate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Patagonia Chocolates0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about artisan chocolatiers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Bohemein or Honest Chocolat more popular in search?

This chart shows how often people search Google for Bohemein and Honest Chocolat by name. Each line represents a brand's share of searches for all ten artisan chocolatiers we track, month by month, from searches in New Zealand.

Bohemein and Honest Chocolat among artisan chocolatiers in New Zealand, by month

Share of searches by month for Bohemein, Honest Chocolat. The figures are in the table below the chart.

View monthly share of searches table
MonthPatagonia ChocolatesWellington Chocolate FactoryDevonport ChocolatesBohemeinHonest ChocolatHouse of ChocolateFoundry ChocolateOchoHogarth ChocolateLucid Chocolatier
Oct 202543.5%19.4%12.9%8.8%4.7%5.6%1.4%1.9%1.4%0.41%
Nov 202546.7%17%13.9%6.4%4.9%6.2%1.5%1.5%1.5%0.36%
Dec 202545.3%16.5%16.5%6.9%4.9%4.9%1.5%1.3%1.6%0.53%
Jan 202646.4%20.8%13.9%7.4%4.9%2.6%1.5%1.1%1.1%0.36%
Feb 202650.8%15.1%15.1%6.8%5.5%3.7%1.1%0.98%0.75%0.25%
Mar 202643.8%16%16%6.7%4.6%7%1.7%1.4%1.1%1.7%
Apr 202649.4%18%12%6.8%4.4%4.4%1.6%1.4%1.1%0.87%
May 202640%17.9%14.5%8.2%5.3%5.3%5.3%1.7%1.2%0.56%
Jun 202633.3%22.2%18.1%9%5.3%5.3%2.4%2.1%1.6%0.7%
Jul 202634.6%23%15.4%8.3%6.6%5.6%2.1%2.2%1.6%0.59%
Aug 202638.9%17.4%17.4%9.6%5.1%5.1%1.9%2.8%1.2%0.55%
Sep 202638%20.7%16.9%7.5%6%5%2.3%2.2%0.97%0.44%

How has the Bohemein and Honest Chocolat comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand artisan chocolatiers in September 2026?

2 changes

  1. In September 2026, Honest Chocolat gained share of searches among artisan chocolatiers in New Zealand, from 5.1% to 6%.

  2. In September 2026, Bohemein lost share of searches among artisan chocolatiers in New Zealand, from 9.6% to 7.5%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Bohemein’s and Honest Chocolat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bohemein

2 branded search terms

  • bohemein
  • bohemein chocolates

Honest Chocolat

1 branded search term

  • honest chocolat

How the Brand Demand Index is measured

Other head-to-heads among artisan chocolatiers

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