Blush Hair Boutique vs Kess Hair & Beauty:Which is more popular?
In September 2026, Kess Hair & Beauty had more branded searches than Blush Hair Boutique among Palmerston North hair salons in New Zealand. Kess Hair & Beauty had about 110 branded searches, while Blush Hair Boutique had 30. Kess Hair & Beauty made up 5.9% of all Palmerston North hair salon searches we track, and Blush Hair Boutique accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about Palmerston North hair salons, Blush Hair Boutique appeared in three of the four answers and Kess Hair & Beauty in none.
Who do people search for more?
Kess Hair & Beauty, about 4 searches for every 1 for Blush Hair Boutique
Who does AI mention more?
Blush Hair Boutique, mentioned in 3 of 4 answers, Kess Hair & Beauty in 0
Who does AI recommend more?
Blush Hair Boutique, the only one of the two named
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Top Palmerston North hair salons in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Blush Hair Boutique was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Kess Hair & Beauty did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Alchemy & I3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
NV Hair Design3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Sphere Hair3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Blush Hair Boutique3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- The Hair Company2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- The Right Cut2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bijonei Hair Design1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Veronica Jayne0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Vivo Hair0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kess Hair & Beauty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Palmerston North hair salons
4 answers
Asked ChatGPT
“Which hair salon should I go to in Palmerston North, New Zealand?”
Asked ChatGPT
“What are the best hair salons in Palmerston North, New Zealand?”
Asked ChatGPT
“What's the best hair salon in Palmerston North, New Zealand for a haircut?”
Searched Google, AI Overview
“hair salon palmerston north”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hairdresser palmerston north”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Blush Hair Boutique or Kess Hair & Beauty more popular in search?
This chart shows how often people search Google for Blush Hair Boutique and Kess Hair & Beauty by name. Each line represents a brand's share of searches for all 11 Palmerston North hair salons we track, month by month, from searches in New Zealand.
Share of searches by month for Kess Hair & Beauty, Blush Hair Boutique. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Hair Company | Alchemy & I | The Right Cut | NV Hair Design | Veronica Jayne | Sphere Hair | Vivo Hair | Bijonei Hair Design | Kess Hair & Beauty | Blush Hair Boutique | Sphere Hair Salon |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 13.9% | 12.2% | 22.2% | 11.7% | 6.1% | 7.8% | 10% | 6.1% | 7.8% | 1.7% | 0.56% |
| Nov 2025 | 16% | 13.9% | 20.6% | 8.8% | 7.2% | 5.7% | 12.4% | 6.2% | 7.7% | 1% | 0.52% |
| Dec 2025 | 15% | 10.4% | 23.1% | 8.1% | 5.8% | 5.8% | 11% | 6.9% | 12.7% | 0.58% | 0.58% |
| Jan 2026 | 14.9% | 10.6% | 19.2% | 12.5% | 4.8% | 7.2% | 12% | 5.8% | 10.1% | 2.4% | 0.48% |
| Feb 2026 | 17.1% | 12.2% | 18.2% | 11.6% | 5.5% | 5.5% | 11% | 7.2% | 9.4% | 1.7% | 0.55% |
| Mar 2026 | 15.1% | 13.2% | 16.1% | 12.7% | 6.8% | 9.8% | 10.2% | 6.8% | 7.3% | 1.5% | 0.49% |
| Apr 2026 | 14.8% | 10.8% | 18.8% | 14.8% | 6.8% | 6.8% | 9.7% | 8% | 8% | 1.1% | 0.57% |
| May 2026 | 13.7% | 12.1% | 17.4% | 13.7% | 7.4% | 8.4% | 7.4% | 11.6% | 6.3% | 1.6% | 0.53% |
| Jun 2026 | 16.6% | 12.3% | 17.6% | 11.2% | 9.6% | 9.6% | 10.7% | 4.8% | 4.8% | 2.1% | 0.53% |
| Jul 2026 | 19% | 12.6% | 15.5% | 14.9% | 6.9% | 8.6% | 7.5% | 6.9% | 5.7% | 1.7% | 0.57% |
| Aug 2026 | 16.4% | 9.5% | 17.5% | 13.8% | 7.4% | 11.6% | 9% | 6.3% | 5.8% | 2.1% | 0.53% |
| Sep 2026 | 22.2% | 14.6% | 14.6% | 9.2% | 8.6% | 8.1% | 8.1% | 6.5% | 5.9% | 1.6% | 0.54% |
How has the Blush Hair Boutique and Kess Hair & Beauty comparison changed over the last 12 months?
3 findings
- Kess Hair & Beauty was ahead of Blush Hair Boutique in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blush Hair Boutique’s share of searches among Palmerston North hair salons in New Zealand moved from 1.7% to 1.6%, and its estimated monthly branded searches held steady at 30.
- Across the 12 months ending September 2026, Kess Hair & Beauty’s share of searches among Palmerston North hair salons in New Zealand moved from 7.8% to 5.9%, and its estimated monthly branded searches moved from 140 to 110.
How did search popularity change for New Zealand Palmerston North hair salons in September 2026?
1 change

Kess Hair & Beauty’s share of searches among Palmerston North hair salons in New Zealand has gained ground for 3 months in a row, from 4.8% to 5.9% in September 2026.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Blush Hair Boutique’s and Kess Hair & Beauty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blush Hair Boutique
2 branded search terms
- blush hair boutique
- blush hair boutique palmerston north
Kess Hair & Beauty
6 branded search terms
- kess hair
- kess hair & beauty
- kess hair and beauty
- kess hair beauty
- kess hair salon
- kess hairdressers
Other head-to-heads among Palmerston North hair salons
- The Hair Company vs Alchemy & I: compare popularity
- The Hair Company vs The Right Cut: compare popularity
The Hair Company vs NV Hair Design: compare popularity
The Hair Company vs Veronica Jayne: compare popularity- Alchemy & I vs The Right Cut: compare popularity
Alchemy & I vs NV Hair Design: compare popularity

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