Black Burger vs Burgout:Which is more popular?
In September 2026, Burgout had more branded searches than Black Burger among gourmet burger restaurants in New Zealand. Burgout had about 8,100 branded searches, while Black Burger had 2,400. Burgout made up 3.9% of all gourmet burger restaurant searches we track, and Black Burger accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about gourmet burger restaurants, Black Burger and Burgout each appeared in two of the three answers. Black Burger was mentioned before Burgout in two out of three answers.
Who do people search for more?
Burgout, about 3 searches for every 1 for Black Burger
Who does AI mention more?
Both were mentioned in 2 of 3 answers.
Who does AI recommend more?
Black Burger, named ahead of Burgout in 2 of 3 answers
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Top gourmet burger restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Black Burger and Burgout were each mentioned in two out of three: in two of the three ChatGPT answers. Black Burger was listed before Burgout in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Baby G Burger3 of 3Named in 3 of 3 ChatGPT answers
Fergburger2 of 3Named in 2 of 3 ChatGPT answers- Burgout2 of 3Named in 2 of 3 ChatGPT answers
- Black Burger2 of 3Named in 2 of 3 ChatGPT answers
BurgerFuel1 of 3Named in 1 of 3 ChatGPT answers
RE Burger0 of 3Named in 0 of 3 ChatGPT answers
Burger Wisconsin0 of 3Named in 0 of 3 ChatGPT answers
Better Burger0 of 3Named in 0 of 3 ChatGPT answers
Burger Burger0 of 3Named in 0 of 3 ChatGPT answers
See every answer about gourmet burger restaurants
3 answers
Asked ChatGPT
“Which burger restaurant should I go to in New Zealand?”
Asked ChatGPT
“What are the best burger restaurants in New Zealand?”
Asked ChatGPT
“What's the best burger restaurant in New Zealand for gourmet burgers?”
Searched Google, AI Overview
“burger place auckland”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best burger restaurant”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Black Burger or Burgout more popular in search?
This chart shows how often people search Google for Black Burger and Burgout by name. Each line represents a brand's share of searches for all nine gourmet burger restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Burgout, Black Burger. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fergburger | RE Burger | BurgerFuel | Burger Wisconsin | Burgout | Better Burger | Burger Burger | Baby G Burger | Black Burger |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.1% | 21.3% | 17.4% | 5.2% | 6.4% | 3.5% | 3.5% | 2.3% | 1.3% |
| Nov 2025 | 42.9% | 23.3% | 15.6% | 3.8% | 5.7% | 2.5% | 3.1% | 1.7% | 1.4% |
| Dec 2025 | 52.9% | 19.3% | 12.9% | 3.9% | 3.2% | 2.1% | 2.6% | 2.1% | 1.1% |
| Jan 2026 | 48% | 21.5% | 14.4% | 3.5% | 4.3% | 2.3% | 2.9% | 1.9% | 1.3% |
| Feb 2026 | 52.4% | 19.2% | 12.9% | 3.8% | 3.8% | 2.1% | 2.6% | 1.7% | 1.4% |
| Mar 2026 | 44.8% | 24.4% | 13.4% | 4% | 4.9% | 2.7% | 2.7% | 1.8% | 1.4% |
| Apr 2026 | 43.9% | 23.9% | 16% | 3.9% | 4.8% | 2.1% | 2.1% | 2.1% | 1.2% |
| May 2026 | 37.1% | 30.2% | 16.5% | 4% | 4% | 2.7% | 2.2% | 2.2% | 0.95% |
| Jun 2026 | 31.5% | 25.6% | 17.1% | 4.2% | 4.2% | 2.8% | 11.5% | 2.3% | 0.98% |
| Jul 2026 | 35.9% | 29.2% | 16% | 3.9% | 3.9% | 2.6% | 5.8% | 1.7% | 0.92% |
| Aug 2026 | 38.2% | 31.1% | 13.9% | 3.4% | 4.2% | 2.8% | 3.4% | 1.8% | 1.2% |
| Sep 2026 | 43.7% | 29.1% | 13% | 3.9% | 3.9% | 2.1% | 1.7% | 1.4% | 1.2% |
How has the Black Burger and Burgout comparison changed over the last 12 months?
3 findings
- Burgout was ahead of Black Burger in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Black Burger’s share of searches among gourmet burger restaurants in New Zealand moved from 1.3% to 1.2%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Burgout’s share of searches among gourmet burger restaurants in New Zealand moved from 6.4% to 3.9%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
How did search popularity change for New Zealand gourmet burger restaurants in September 2026?
2 changes
In September 2026, Burger Wisconsin overtook Burgout and Burger Burger to rank 4th among gourmet burger restaurants in New Zealand, with 3.9% of the searches.
Estimated monthly branded searches for Burgout in New Zealand fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Black Burger’s and Burgout’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Black Burger
1 branded search term
- black burger
Burgout
1 branded search term
- burgout
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