Beds4U vs New Zealand Bed Company:Which is more popular by branded search in New Zealand?
In August 2026, Beds4U had more branded searches than New Zealand Bed Company among bed and mattress retailers in New Zealand. Beds4U was estimated to have 8.4K branded searches compared to New Zealand Bed Company’s 2.5K, and held a 12.6% Share of Search versus New Zealand Bed Company’s 3.7%.
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Which is more popular in search, Beds4U or New Zealand Bed Company?
Compare specialist bed and mattress retailers serving New Zealand shoppers, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Beds4U, New Zealand Bed Company. The figures are in the table below the chart.
View monthly share of search table
| Month | Ecosa | BedsRus | Beds4U | Bedpost | New Zealand Bed Company | Emma Sleep |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 32.4% | 11.4% | 9.1% | 3.1% | 1.6% |
| Nov 2025 | 44% | 31.5% | 11.3% | 8.9% | 2.8% | 1.5% |
| Dec 2025 | 40.5% | 31.7% | 12.6% | 9.7% | 4% | 1.5% |
| Jan 2026 | 39.8% | 34.6% | 11.4% | 10.2% | 2.3% | 1.7% |
| Feb 2026 | 37.9% | 36.1% | 11.9% | 10.2% | 2.4% | 1.5% |
| Mar 2026 | 42.4% | 33.3% | 11.4% | 8.7% | 2.7% | 1.5% |
| Apr 2026 | 41.3% | 32.8% | 12.4% | 9.2% | 2.7% | 1.7% |
| May 2026 | 38.1% | 36.6% | 12.1% | 8.9% | 2.8% | 1.5% |
| Jun 2026 | 42.5% | 33.9% | 10.6% | 9% | 2.4% | 1.6% |
| Jul 2026 | 40% | 35.3% | 10.6% | 10% | 2.7% | 1.4% |
| Aug 2026 | 36.9% | 35.8% | 12.6% | 9.6% | 3.7% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
How has the Beds4U and New Zealand Bed Company comparison changed over the last 12 months?
3 findings
- Beds4U was ahead of New Zealand Bed Company in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beds4U’s estimated Share of Search among bed and mattress retailers in New Zealand moved from 11.4% to 12.6%, and its estimated monthly branded searches moved from 8.8K to 8.4K.
- Across the 11 months ending August 2026, New Zealand Bed Company’s estimated Share of Search among bed and mattress retailers in New Zealand moved from 3.1% to 3.7%, and its estimated monthly branded searches moved from 2.4K to 2.5K.
How did search popularity change for New Zealand bed and mattress retailers in August 2026?
2 changes
In August 2026, Beds4U gained estimated Share of Search among bed and mattress retailers in New Zealand, from 10.6% to 12.6%.
In August 2026, New Zealand Bed Company gained estimated Share of Search among bed and mattress retailers in New Zealand, from 2.7% to 3.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Beds4U’s and New Zealand Bed Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Beds4U
37 branded search terms
- beds 4 u
- beds 4 u near me
- beds 4u
- Beds4U
- beds4u auckland
- beds4u avondale
- beds4u christchurch
- beds4u hamilton
- beds4u hastings
- beds4u henderson
- beds4u hornby
- beds4u kerikeri
- beds4u levin
- beds4u lower hutt
- beds4u masterton
- beds4u matamata
- beds4u napier
- beds4u near me
- beds4u nelson
- beds4u new plymouth
- beds4u newmarket
- beds4u nz
- beds4u onehunga
- beds4u palmerston north
- beds4u papakura
- beds4u papanui
- beds4u rotorua
- beds4u silverdale
- beds4u sylvia park
- beds4u tauranga
- beds4u te awamutu
- beds4u thames
- beds4u thorndon
- beds4u tower junction
- beds4u wairau park
- beds4u wellington
- beds4u whangarei
New Zealand Bed Company
7 branded search terms
- New Zealand Bed Company
- new zealand bed company hornby
- nz bed company
- nz bed company christchurch
- nz bed company hamilton
- nz bed company wellington
- nzbeds
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.