Beauchamp Funeral Home vs Cotton Funeral Directors:Which is more popular by branded search in New Zealand?
In August 2026, Beauchamp Funeral Home had more branded searches than Cotton Funeral Directors among palmerston north funeral directors in New Zealand. Beauchamp Funeral Home was estimated to have 2.9K branded searches compared to Cotton Funeral Directors’ 380, and held a 79.3% Share of Search versus Cotton Funeral Directors’ 10.5%.
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Which is more popular in search, Beauchamp Funeral Home or Cotton Funeral Directors?
Compare Palmerston North funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Beauchamp Funeral Home, Cotton Funeral Directors. The figures are in the table below the chart.
View monthly share of search table
| Month | Beauchamp Funeral Home | Cotton Funeral Directors | The Lychway |
|---|---|---|---|
| Oct 2025 | 76.1% | 2.1% | 21.8% |
| Nov 2025 | 94.3% | 0.92% | 4.8% |
| Dec 2025 | 89.4% | 2.5% | 8.1% |
| Jan 2026 | 79% | 4.6% | 16.4% |
| Feb 2026 | 84.2% | 6.9% | 8.9% |
| Mar 2026 | 76.7% | 6.3% | 17% |
| Apr 2026 | 79% | 2.8% | 18.3% |
| May 2026 | 89.5% | 1.1% | 9.4% |
| Jun 2026 | 77.6% | 2.7% | 19.7% |
| Jul 2026 | 74.6% | 13.4% | 12% |
| Aug 2026 | 79.3% | 10.5% | 10.2% |
| Sep 2026 | — | — | — |
How has the Beauchamp Funeral Home and Cotton Funeral Directors comparison changed over the last 12 months?
3 findings
- Beauchamp Funeral Home was ahead of Cotton Funeral Directors in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Beauchamp Funeral Home’s estimated Share of Search among palmerston north funeral directors in New Zealand moved from 76.1% to 79.3%, and its estimated monthly branded searches moved from 1.8K to 2.9K.
- Across the 11 months ending August 2026, Cotton Funeral Directors’ estimated Share of Search among palmerston north funeral directors in New Zealand moved from 2.1% to 10.5%, and its estimated monthly branded searches moved from 50 to 380.
How did search popularity change for New Zealand palmerston north funeral directors in August 2026?
2 changes

In August 2026, Beauchamp Funeral Home gained estimated Share of Search among palmerston north funeral directors in New Zealand, from 74.6% to 79.3%.

In August 2026, Cotton Funeral Directors lost estimated Share of Search among palmerston north funeral directors in New Zealand, from 13.4% to 10.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Beauchamp Funeral Home’s and Cotton Funeral Directors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Beauchamp Funeral Home
2 branded search terms
- beauchamp funeral home
- beauchamp funeral home palmerston north
Cotton Funeral Directors
2 branded search terms
- cotton funeral directors
- cotton funeral directors palmerston north

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.