How popular isCotton Funeral Directors in search?
In August 2026, there were an estimated 380 branded searches for Cotton Funeral Directors in New Zealand which is up 660% over the last 11 months. Cotton Funeral Directors holds 10.5% estimated Share of Search among New Zealand palmerston north funeral directors and is ranked 2nd of 3 competitors for search popularity.
Beauchamp Funeral Home79.3%
Cotton Funeral Directors10.5%
The Lychway10.2%
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Which palmerston north funeral directors compete with Cotton Funeral Directors?
Share of Search by month for Beauchamp Funeral Home, Cotton Funeral Directors, The Lychway. The figures are in the table below the chart.
View monthly share of search table
| Month | Beauchamp Funeral Home | Cotton Funeral Directors | The Lychway |
|---|---|---|---|
| Oct 2025 | 76.1% | 2.1% | 21.8% |
| Nov 2025 | 94.3% | 0.92% | 4.8% |
| Dec 2025 | 89.4% | 2.5% | 8.1% |
| Jan 2026 | 79% | 4.6% | 16.4% |
| Feb 2026 | 84.2% | 6.9% | 8.9% |
| Mar 2026 | 76.7% | 6.3% | 17% |
| Apr 2026 | 79% | 2.8% | 18.3% |
| May 2026 | 89.5% | 1.1% | 9.4% |
| Jun 2026 | 77.6% | 2.7% | 19.7% |
| Jul 2026 | 74.6% | 13.4% | 12% |
| Aug 2026 | 79.3% | 10.5% | 10.2% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 79.3% | 2.9K | +84.6% | +4.7 points | |
| 2, held 2nd | 10.5% | 380 | +35.7% | -2.9 points | |
| 3, held 3rd | 10.2% | 370 | +48% | -1.8 points |
79.3%
held 1st · 2.9K estimated branded searches · +84.6% vs prior month · +4.7 points
10.5%
held 2nd · 380 estimated branded searches · +35.7% vs prior month · -2.9 points
10.2%
held 3rd · 370 estimated branded searches · +48% vs prior month · -1.8 points
Compare search popularity between Cotton Funeral Directors and its closest rivals
How has branded search demand for Cotton Funeral Directors changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Cotton Funeral Directors in New Zealand rose from 50 to 380.
- Across the 11 months ending August 2026, Cotton Funeral Directors’ estimated Share of Search among palmerston north funeral directors in New Zealand increased from 2.1% to 10.5%.
- Across the 11 months ending August 2026, Cotton Funeral Directors’ estimated Share of Search among palmerston north funeral directors in New Zealand peaked at 13.4% in July 2026 and was lowest at 0.92% in November 2025.
- Across the 11 months ending August 2026, Cotton Funeral Directors rose from 3rd to 2nd among palmerston north funeral directors in New Zealand.
How did search popularity change for New Zealand palmerston north funeral directors in August 2026?
3 changes
In August 2026, Beauchamp Funeral Home gained estimated Share of Search among palmerston north funeral directors in New Zealand, from 74.6% to 79.3%.
In August 2026, Cotton Funeral Directors lost estimated Share of Search among palmerston north funeral directors in New Zealand, from 13.4% to 10.5%.
In August 2026, The Lychway lost estimated Share of Search among palmerston north funeral directors in New Zealand, from 12% to 10.2%.
How is Cotton Funeral Directors measured?
Brandwave collects information about searches that people make online using Cotton Funeral Directors’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- cotton funeral directors
- cotton funeral directors palmerston north
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