Barry & Sargent vs Capital Eyes:Which is more popular by branded search in New Zealand?
In August 2026, Capital Eyes had more branded searches than Barry & Sargent among wellington optometrists in New Zealand. Capital Eyes was estimated to have 120 branded searches compared to Barry & Sargent’s 50, and held a 70.6% Share of Search versus Barry & Sargent’s 29.4%.
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Which is more popular in search, Barry & Sargent or Capital Eyes?
Compare Wellington optometrists in New Zealand by measured brand search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Capital Eyes, Barry & Sargent. The figures are in the table below the chart.
View monthly share of search table
| Month | Capital Eyes | Barry & Sargent |
|---|---|---|
| Oct 2025 | 68.2% | 31.8% |
| Nov 2025 | 75% | 25% |
| Dec 2025 | 68.8% | 31.3% |
| Jan 2026 | 76.2% | 23.8% |
| Feb 2026 | 76.2% | 23.8% |
| Mar 2026 | 66.7% | 33.3% |
| Apr 2026 | 73.7% | 26.3% |
| May 2026 | 73.7% | 26.3% |
| Jun 2026 | 68.4% | 31.6% |
| Jul 2026 | 70% | 30% |
| Aug 2026 | 70.6% | 29.4% |
| Sep 2026 | — | — |
How has the Barry & Sargent and Capital Eyes comparison changed over the last 12 months?
3 findings
- Capital Eyes was ahead of Barry & Sargent in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Barry & Sargent’s estimated Share of Search among wellington optometrists in New Zealand moved from 31.8% to 29.4%, and its estimated monthly branded searches moved from 70 to 50.
- Across the 11 months ending August 2026, Capital Eyes’ estimated Share of Search among wellington optometrists in New Zealand moved from 68.2% to 70.6%, and its estimated monthly branded searches moved from 150 to 120.
How did search popularity change for New Zealand wellington optometrists in August 2026?
2 changes

In August 2026, Capital Eyes gained estimated Share of Search among wellington optometrists in New Zealand, from 70% to 70.6%.

In August 2026, Barry & Sargent lost estimated Share of Search among wellington optometrists in New Zealand, from 30% to 29.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Barry & Sargent’s and Capital Eyes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Barry & Sargent
2 branded search terms
- barry & sargent
- barry & sargent optometrists
Capital Eyes
6 branded search terms
- capital eyes
- capital eyes karori
- capital eyes optometrist
- capital eyes wellington
- capitaleyes
- visique capital eyes

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.