Apollo Scooters vs Xiaomi Electric Scooter:Which is more popular by branded search in New Zealand?
In August 2026, Xiaomi Electric Scooter had more branded searches than Apollo Scooters among electric scooter brands in New Zealand. Xiaomi Electric Scooter was estimated to have 430 branded searches compared to Apollo Scooters’ 120, and held a 6.1% Share of Search versus Apollo Scooters’ 1.7%.
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Which is more popular in search, Apollo Scooters or Xiaomi Electric Scooter?
Compare the electric scooter brands New Zealand riders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Xiaomi Electric Scooter, Apollo Scooters. The figures are in the table below the chart.
View monthly share of search table
| Month | Segway-Ninebot | Kaabo | Xiaomi Electric Scooter | Apollo Scooters | Inokim |
|---|---|---|---|---|---|
| Oct 2025 | 76.4% | 11.5% | 8.3% | 2.6% | 1.3% |
| Nov 2025 | 77.2% | 10.7% | 7.9% | 2.7% | 1.4% |
| Dec 2025 | 77.9% | 11.6% | 7.2% | 2.2% | 1.1% |
| Jan 2026 | 76.6% | 10.7% | 8.7% | 2.3% | 1.7% |
| Feb 2026 | 77.9% | 10% | 8.9% | 2% | 1.1% |
| Mar 2026 | 74% | 12.3% | 10.5% | 2% | 1.1% |
| Apr 2026 | 73.9% | 12.6% | 9.2% | 3.2% | 1% |
| May 2026 | 76.2% | 12.5% | 6.5% | 3.3% | 1.5% |
| Jun 2026 | 77.7% | 10.7% | 6.6% | 3.3% | 1.7% |
| Jul 2026 | 76.2% | 11.8% | 7.5% | 2.9% | 1.6% |
| Aug 2026 | 79.2% | 12.3% | 6.1% | 1.7% | 0.71% |
| Sep 2026 | — | — | — | — | — |
How has the Apollo Scooters and Xiaomi Electric Scooter comparison changed over the last 12 months?
3 findings
- Xiaomi Electric Scooter was ahead of Apollo Scooters in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Apollo Scooters’ estimated Share of Search among electric scooter brands in New Zealand moved from 2.6% to 1.7%, and its estimated monthly branded searches moved from 160 to 120.
- Across the 11 months ending August 2026, Xiaomi Electric Scooter’s estimated Share of Search among electric scooter brands in New Zealand moved from 8.3% to 6.1%, and its estimated monthly branded searches moved from 520 to 430.
How did search popularity change for New Zealand electric scooter brands in August 2026?
2 changes

In August 2026, Xiaomi Electric Scooter lost estimated Share of Search among electric scooter brands in New Zealand, from 7.5% to 6.1%.

In August 2026, Apollo Scooters lost estimated Share of Search among electric scooter brands in New Zealand, from 2.9% to 1.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Apollo Scooters’ and Xiaomi Electric Scooter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Apollo Scooters
3 branded search terms
- apollo phantom
- apollo phantom 2
- apollo scooter
Xiaomi Electric Scooter
9 branded search terms
- m365 xiaomi electric scooter
- mi scooter
- xiaomi electric scooter 4
- xiaomi electric scooter 4 pro
- xiaomi mi scooter electric
- xiaomi scooter 4
- xiaomi scooter 5
- xiaomi scooter 5 pro
- xiaomi scooter pro 2

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