Alchemy & I vs Vivo Hair:Which is more popular?

Name: Alchemy & I vs Vivo Hair: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Alchemy & I had more branded searches than Vivo Hair among Palmerston North hair salons in New Zealand. Alchemy & I had about 270 branded searches, while Vivo Hair had 150. Alchemy & I made up 14.6% of all Palmerston North hair salon searches we track, and Vivo Hair accounted for 8.1%. When we asked ChatGPT and Google AI Overviews about Palmerston North hair salons, Alchemy & I appeared in three of the four answers and Vivo Hair in none.

Among Palmerston North hair salons in New Zealand in September 2026

Who do people search for more?

Alchemy & I, about 80% more searches than Vivo Hair

Alchemy & I 270 searchesVivo Hair 150 searches

Who does AI mention more?

Alchemy & I, mentioned in 3 of 4 answers, Vivo Hair in 0

Alchemy & I in 3 of 4Vivo Hair in 0 of 4

Who does AI recommend more?

Alchemy & I, the only one of the two named

Alchemy & I first in 3Vivo Hair never named

Follow Alchemy & I vs Vivo Hair and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top Palmerston North hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Alchemy & I was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Vivo Hair did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Alchemy & I	Named in 3 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	3 of 4
NV Hair Design	Named in 3 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	3 of 4
Sphere Hair	Named in 3 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	3 of 4
Blush Hair Boutique	Named in 3 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	3 of 4
The Hair Company	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
The Right Cut	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Bijonei Hair Design	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Veronica Jayne	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Vivo Hair	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Kess Hair & Beauty	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4

Alchemy & I3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
NV Hair Design3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sphere Hair3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Blush Hair Boutique3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
The Hair Company2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
The Right Cut2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bijonei Hair Design1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Veronica Jayne0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Vivo Hair0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kess Hair & Beauty0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+1 more

See every answer about Palmerston North hair salons

4 answers

Asked ChatGPT
“Which hair salon should I go to in Palmerston North, New Zealand?”
Asked ChatGPT
“What are the best hair salons in Palmerston North, New Zealand?”
Asked ChatGPT
“What's the best hair salon in Palmerston North, New Zealand for a haircut?”
Searched Google, AI Overview
“hair salon palmerston north”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hairdresser palmerston north”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Alchemy & I or Vivo Hair more popular in search?

This chart shows how often people search Google for Alchemy & I and Vivo Hair by name. Each line represents a brand's share of searches for all 11 Palmerston North hair salons we track, month by month, from searches in New Zealand.

Alchemy & I and Vivo Hair among Palmerston North hair salons in New Zealand, by month

Month	The Hair Company	Alchemy & I	The Right Cut	NV Hair Design	Veronica Jayne	Sphere Hair	Vivo Hair	Bijonei Hair Design	Kess Hair & Beauty	Blush Hair Boutique	Sphere Hair Salon
Oct 2025	13.9%	12.2%	22.2%	11.7%	6.1%	7.8%	10%	6.1%	7.8%	1.7%	0.56%
Nov 2025	16%	13.9%	20.6%	8.8%	7.2%	5.7%	12.4%	6.2%	7.7%	1%	0.52%
Dec 2025	15%	10.4%	23.1%	8.1%	5.8%	5.8%	11%	6.9%	12.7%	0.58%	0.58%
Jan 2026	14.9%	10.6%	19.2%	12.5%	4.8%	7.2%	12%	5.8%	10.1%	2.4%	0.48%
Feb 2026	17.1%	12.2%	18.2%	11.6%	5.5%	5.5%	11%	7.2%	9.4%	1.7%	0.55%
Mar 2026	15.1%	13.2%	16.1%	12.7%	6.8%	9.8%	10.2%	6.8%	7.3%	1.5%	0.49%
Apr 2026	14.8%	10.8%	18.8%	14.8%	6.8%	6.8%	9.7%	8%	8%	1.1%	0.57%
May 2026	13.7%	12.1%	17.4%	13.7%	7.4%	8.4%	7.4%	11.6%	6.3%	1.6%	0.53%
Jun 2026	16.6%	12.3%	17.6%	11.2%	9.6%	9.6%	10.7%	4.8%	4.8%	2.1%	0.53%
Jul 2026	19%	12.6%	15.5%	14.9%	6.9%	8.6%	7.5%	6.9%	5.7%	1.7%	0.57%
Aug 2026	16.4%	9.5%	17.5%	13.8%	7.4%	11.6%	9%	6.3%	5.8%	2.1%	0.53%
Sep 2026	22.2%	14.6%	14.6%	9.2%	8.6%	8.1%	8.1%	6.5%	5.9%	1.6%	0.54%

How has the Alchemy & I and Vivo Hair comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 12 months ending September 2026: Vivo Hair took it in December 2025, Alchemy & I took it in February 2026.
Across the 12 months ending September 2026, Alchemy & I’s share of searches among Palmerston North hair salons in New Zealand moved from 12.2% to 14.6%, and its estimated monthly branded searches moved from 220 to 270.
Across the 12 months ending September 2026, Vivo Hair’s share of searches among Palmerston North hair salons in New Zealand moved from 10% to 8.1%, and its estimated monthly branded searches moved from 180 to 150.

How did search popularity change for New Zealand Palmerston North hair salons in September 2026?

3 changes

In September 2026, Veronica Jayne overtook Sphere Hair and Vivo Hair to rank 5th among Palmerston North hair salons in New Zealand, with 8.6% of the searches.
In September 2026, Alchemy & I overtook The Right Cut and 2 others to rank 2nd among Palmerston North hair salons in New Zealand, with 14.6% of the searches.
In September 2026, Vivo Hair lost share of searches among Palmerston North hair salons in New Zealand, from 9% to 8.1%.

How are branded searches counted?

27 search terms

Brandwave collects information about searches that people make online using Alchemy & I’s and Vivo Hair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.