Brandwave

Alchemer vs Survicate:Which is more popular?

In September 2026, Alchemer had more branded searches than Survicate among voice of customer platforms in New Zealand. Alchemer had about 90 branded searches, while Survicate had 20. Alchemer made up 1.1% of all voice of customer platform searches we track, and Survicate accounted for 0.25%. When we asked ChatGPT and Google AI Overviews about voice of customer platforms, Survicate appeared in two of the five answers and Alchemer in one. Alchemer and Survicate were each mentioned first in one of the two answers that named either.

Among voice of customer platforms in New Zealand in September 2026

Who do people search for more?

Alchemer, about 5 searches for every 1 for Survicate

Alchemer 90 searchesSurvicate 20 searches

Who does AI mention more?

Survicate, mentioned in 2 of 5 answers, Alchemer in 1

Survicate in 2 of 5Alchemer in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

Alchemer first in 1Survicate first in 1

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Top voice of customer platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Survicate was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Alchemer was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Alchemer and Survicate were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Qualtrics1st
  2. AskNicely2nd
  3. Medallia3rd
  4. Thematic4th
  5. SurveyMonkey5th
  6. Alchemer6th
  7. Survicate6th
  8. Sprig–
  9. InMoment–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Qualtrics5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Medallia4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AskNicely3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SurveyMonkey2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thematic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Survicate2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Alchemer1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sprig0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • InMoment0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about voice of customer platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Alchemer or Survicate more popular in search?

This chart shows how often people search Google for Alchemer and Survicate by name. Each line represents a brand's share of searches for all nine voice of customer platforms we track, month by month, from searches in New Zealand.

Alchemer and Survicate among voice of customer platforms in New Zealand, by month

Share of searches by month for Alchemer, Survicate. The figures are in the table below the chart.

View monthly share of searches table
MonthSurveyMonkeyQualtricsThematicAskNicelySprigMedalliaAlchemerInMomentSurvicate
Oct 202555.3%24.6%7.4%4.9%4%1.7%1.1%0.72%0.31%
Nov 202561.6%18.2%6.7%5.5%3.6%1.6%1.6%0.8%0.34%
Dec 202558.7%17.8%7.9%5.3%5.3%2.2%1%1.4%0.4%
Jan 202655.9%19.3%7.5%6.2%5%2.1%1.7%1.3%0.96%
Feb 202660.8%18%6.6%4.4%5.4%1.9%1.5%0.97%0.41%
Mar 202656%24.9%6.1%5%4%1.8%1.1%0.73%0.41%
Apr 202655.1%23.8%6%4.9%4.9%2.1%1.8%0.88%0.5%
May 202651.2%27.9%6.9%4.5%4.5%2.4%1.3%0.81%0.35%
Jun 202655.6%24%6.1%4.9%4.9%2.1%1.4%0.51%0.51%
Jul 202656.9%24.6%5%5%4.1%2.2%1.2%0.39%0.52%
Aug 202653.1%29%5.8%3.9%4.7%1.3%1.1%0.6%0.48%
Sep 202655.3%23.9%7.4%4.9%4.9%1.8%1.1%0.5%0.25%

How has the Alchemer and Survicate comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand voice of customer platforms in September 2026?

2 changes
  1. Estimated monthly branded searches for Survicate in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.

  2. Estimated monthly branded searches for Alchemer in New Zealand fell 18.2% over 12 measured months, from 110 to 90 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Alchemer’s and Survicate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Alchemer

1 branded search term

  • alchemer

Survicate

1 branded search term

  • survicate

How the Brand Demand Index is measured

Other head-to-heads among voice of customer platforms

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