Airwallex vs Tipalti:Which is more popular?
In September 2026, Airwallex had more branded searches than Tipalti among accounts payable platforms in New Zealand. Airwallex had about 2,400 branded searches, while Tipalti had 90. Airwallex made up 31.3% of all accounts payable platform searches we track, and Tipalti accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about accounts payable platforms, Tipalti appeared in four of the five answers and Airwallex in three. Airwallex was mentioned before Tipalti in three out of five answers.
Who do people search for more?
Airwallex, about 27 searches for every 1 for Tipalti
Who does AI mention more?
Tipalti, mentioned in 4 of 5 answers, Airwallex in 3
Who does AI recommend more?
Airwallex, named ahead of Tipalti in 3 of 5 answers
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Top accounts payable platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Tipalti was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Airwallex was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Airwallex was listed before Tipalti in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Tipalti4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ApprovalMax3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Airwallex3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lightyear3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dext2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
EzzyBills2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stampli2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ramp1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Melio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about accounts payable platforms
5 answers
Asked ChatGPT
“Which accounts payable platform should I use in New Zealand?”
Asked ChatGPT
“What are the best accounts payable platforms in New Zealand?”
Asked ChatGPT
“What's the best accounts payable platform in New Zealand for a finance team?”
Searched Google, AI Overview
“best accounts payable software”
Searched Google, AI Overview
“invoice approval software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Airwallex or Tipalti more popular in search?
This chart shows how often people search Google for Airwallex and Tipalti by name. Each line represents a brand's share of searches for all nine accounts payable platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Airwallex, Tipalti. The figures are in the table below the chart.
View monthly share of searches table
| Month | ApprovalMax | Airwallex | Dext | EzzyBills | Melio | Tipalti | Stampli | Lightyear | Ramp |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 22.9% | 16.5% | 2.1% | 2.5% | 1.1% | 1.1% | 0.48% | 0.12% |
| Nov 2025 | 54.3% | 23.4% | 13.4% | 2.6% | 3.9% | 0.86% | 0.86% | 0.49% | 0.12% |
| Dec 2025 | 40.2% | 40.2% | 12.9% | 2.4% | 1.5% | 0.97% | 0.97% | 0.83% | 0% |
| Jan 2026 | 46% | 30.1% | 14.7% | 2.2% | 4.1% | 1.1% | 0.79% | 0.95% | 0% |
| Feb 2026 | 55.2% | 23.8% | 13.2% | 2.1% | 3.3% | 0.88% | 0.88% | 0.63% | 0% |
| Mar 2026 | 53% | 28.5% | 13.2% | 2.1% | 1.4% | 0.69% | 0.88% | 0.2% | 0.1% |
| Apr 2026 | 47.4% | 31.6% | 14.1% | 2.2% | 1.8% | 1.2% | 1.2% | 0.53% | 0% |
| May 2026 | 50.9% | 27.8% | 12% | 2.4% | 4.5% | 0.81% | 1% | 0.46% | 0% |
| Jun 2026 | 49.2% | 32.4% | 11.7% | 2.9% | 1.6% | 1% | 0.78% | 0.34% | 0.11% |
| Jul 2026 | 47.6% | 31.7% | 13.9% | 2.2% | 1.9% | 0.93% | 1.2% | 0.53% | 0% |
| Aug 2026 | 52.5% | 28.6% | 12.8% | 2% | 1.7% | 0.84% | 1.1% | 0.48% | 0% |
| Sep 2026 | 47% | 31.3% | 14% | 3.4% | 1.8% | 1.2% | 0.91% | 0.39% | 0% |
How has the Airwallex and Tipalti comparison changed over the last 12 months?
3 findings
- Airwallex was ahead of Tipalti in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Airwallex’s share of searches among accounts payable platforms in New Zealand moved from 22.9% to 31.3%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
- Across the 12 months ending September 2026, Tipalti’s share of searches among accounts payable platforms in New Zealand moved from 1.1% to 1.2%, and its estimated monthly branded searches held steady at 90.
How did search popularity change for New Zealand accounts payable platforms in September 2026?
2 changes
In September 2026, Airwallex gained share of searches among accounts payable platforms in New Zealand, from 28.6% to 31.3%.
In September 2026, Tipalti rose from 7th to 6th among accounts payable platforms in New Zealand.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Airwallex’s and Tipalti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among accounts payable platforms
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