Brandwave

Agentbox vs MRI Palace:Which is more popular?

In September 2026, MRI Palace had more branded searches than Agentbox among real estate agency software in New Zealand. MRI Palace had about 210 branded searches, while Agentbox had 20. MRI Palace made up 8% of all real estate agency software searches we track, and Agentbox accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about real estate agency software, MRI Palace appeared in four of the five answers and Agentbox in three. MRI Palace was mentioned before Agentbox in three out of five answers.

Among real estate agency software in New Zealand in September 2026

Who do people search for more?

MRI Palace, about 11 searches for every 1 for Agentbox

MRI Palace 210 searchesAgentbox 20 searches

Who does AI mention more?

MRI Palace, mentioned in 4 of 5 answers, Agentbox in 3

MRI Palace in 4 of 5Agentbox in 3 of 5

Who does AI recommend more?

MRI Palace, named ahead of Agentbox in 3 of 5 answers

MRI Palace first in 3Agentbox first in 2

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Top real estate agency software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MRI Palace was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Agentbox was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. MRI Palace was listed before Agentbox in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MRI Vault1st
  2. MRI Palace2nd
  3. Rex Software3rd
  4. Re-Leased4th
  5. PropertyMe5th
  6. Agentbox5th
  7. Box+Dice7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MRI Vault4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • MRI Palace4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Re-Leased3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rex Software3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Box+Dice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Agentbox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PropertyMe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about real estate agency software

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Agentbox or MRI Palace more popular in search?

This chart shows how often people search Google for Agentbox and MRI Palace by name. Each line represents a brand's share of searches for all seven real estate agency software we track, month by month, from searches in New Zealand.

Agentbox and MRI Palace among real estate agency software in New Zealand, by month

Share of searches by month for MRI Palace, Agentbox. The figures are in the table below the chart.

View monthly share of searches table
MonthPropertyMeMRI VaultRe-LeasedMRI PalaceRex SoftwareBox+DiceAgentbox
Oct 202543%28.3%13.6%7.3%3.5%2.4%1.7%
Nov 202541.3%29.5%17.1%7.5%1.8%1.4%1.4%
Dec 202542.8%24.6%17.1%9.1%2.7%2.1%1.6%
Jan 202641.6%28.6%16.4%5.9%3.4%2.1%2.1%
Feb 202639.5%32.3%14.7%6.4%3.8%1.5%1.9%
Mar 202641.7%28.5%15.4%6.7%4.5%1.9%1.3%
Apr 202636.5%31.7%17.7%7.7%4.4%1.1%0.74%
May 202639.6%27%17.8%7.8%4.4%2.2%1.1%
Jun 202639.5%27.4%18%7.9%3.8%1.9%1.5%
Jul 202640.3%26.2%19.4%8.5%2.8%1.6%1.2%
Aug 202640.3%24%18.6%10.1%3.5%2.3%1.2%
Sep 202640.2%23.5%22.3%8%3.4%1.9%0.76%

How has the Agentbox and MRI Palace comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand real estate agency software in September 2026?

2 changes
  1. In September 2026, MRI Palace lost share of searches among real estate agency software in New Zealand, from 10.1% to 8%.

  2. Agentbox’s share of searches among real estate agency software in New Zealand has lost ground for 3 months in a row, from 1.5% to 0.76% in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Agentbox’s and MRI Palace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Agentbox

1 branded search term

  • agentbox

MRI Palace

1 branded search term

  • mri palace

How the Brand Demand Index is measured

Other head-to-heads among real estate agency software

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