ADT Care vs VitalCALL:Which is more popular in New Zealand?
In October 2026, ADT Care had more branded searches than VitalCALL among monitored medical alarm providers in New Zealand. ADT Care had about 330 branded searches, while VitalCALL had 80. ADT Care made up 8.1% of all monitored medical alarm provider searches we track, and VitalCALL accounted for 2%. When we asked ChatGPT and Google AI Overviews about monitored medical alarm providers, VitalCALL appeared in three of the five answers and ADT Care in one. VitalCALL was mentioned before ADT Care in three out of four answers that named either.
Who do people search for more?
ADT Care, about 4 searches for every 1 for VitalCALL
Who does AI mention more?
VitalCALL, mentioned in 3 of 5 answers, ADT Care in 1
Who does AI recommend more?
VitalCALL, named ahead of ADT Care in 3 of 4 answers
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Top monitored medical alarm providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, VitalCALL was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. ADT Care was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. VitalCALL was listed before ADT Care in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Freedom Medical Alarms5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
St John Medical Alarms4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- VitalCALL3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- ADT Care1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about monitored medical alarm providers
5 answers
Asked ChatGPT
“Which monitored medical alarm provider should I use in New Zealand?”
Asked ChatGPT
“What are the best monitored medical alarm providers in New Zealand?”
Asked ChatGPT
“What's the best monitored medical alarm provider in New Zealand for an elderly parent?”
Searched Google, AI Overview
“personal alarm nz”
Searched Google, AI Overview
“medical alarm providers”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is ADT Care or VitalCALL more popular in search?
This chart shows how often people search Google for ADT Care and VitalCALL by name. Each line represents a brand's share of searches for all four monitored medical alarm providers we track, month by month, from searches in New Zealand.
Share of searches by month for ADT Care, VitalCALL. The figures are in the table below the chart.
View monthly share of searches table
| Month | St John Medical Alarms | ADT Care | Freedom Medical Alarms | VitalCALL |
|---|---|---|---|---|
| Nov 2025 | 77.8% | 10% | 9.7% | 2.5% |
| Dec 2025 | 76.6% | 9.9% | 10.5% | 3% |
| Jan 2026 | 79.3% | 8.2% | 10.2% | 2.3% |
| Feb 2026 | 79.4% | 9.5% | 8.9% | 2.3% |
| Mar 2026 | 79.8% | 10.2% | 7.8% | 2.2% |
| Apr 2026 | 79.6% | 9.3% | 9% | 2.1% |
| May 2026 | 81.8% | 8.7% | 7.7% | 1.8% |
| Jun 2026 | 81.6% | 7% | 9.3% | 2.1% |
| Jul 2026 | 79% | 11% | 7.9% | 2.1% |
| Aug 2026 | 80.3% | 9.4% | 7.9% | 2.4% |
| Sep 2026 | 80.1% | 7.8% | 10% | 2.2% |
| Oct 2026 | 82.8% | 8.1% | 7.1% | 2% |
How has branded search for ADT Care and VitalCALL changed in New Zealand over the last 12 months?
3 findings
- ADT Care was ahead of VitalCALL in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, ADT Care’s share of searches among monitored medical alarm providers in New Zealand moved from 10% to 8.1%, and its estimated monthly branded searches moved from 360 to 330.
- Across the 12 months ending October 2026, VitalCALL’s share of searches among monitored medical alarm providers in New Zealand moved from 2.5% to 2%, and its estimated monthly branded searches moved from 90 to 80.
How did search popularity change for New Zealand monitored medical alarm providers in October 2026?
2 changes
In October 2026, ADT Care rose from 3rd to 2nd among monitored medical alarm providers in New Zealand.
Estimated monthly branded searches for VitalCALL in New Zealand fell 11.1% over 12 measured months, from 90 to 80 in October 2026.
How are ADT Care’s and VitalCALL’s branded searches counted?
29 search terms
Brandwave collects information about searches that people make online using ADT Care’s and VitalCALL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ADT Care
17 branded search terms
- adt care
- adt elderly monitoring
- adt fall alert
- adt fall detection
- adt find u
- adt health alert
- adt medical
- adt medical alarm
- adt medical alarms
- adt medical alert
- adt medical pendant
- adt personal alarm
- adt security medical alert
- medical alert adt
- neva alone
- nevaalone
- nevalone
VitalCALL
12 branded search terms
- chubb medical alarm
- chubb medical alarms
- chubb personal alarm
- chubb vital call
- vital call
- vital call chubb
- vital call medical alarms
- vital call personal alarm
- vital calls
- vitalcall
- vitalcall medical alarm
- vitalcall personal alarm
Other head-to-heads among monitored medical alarm providers
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