A&D Medical vs Microlife:Which is more popular?
In September 2026, Microlife had more branded searches than A&D Medical among blood pressure monitor brands in New Zealand. Microlife had about 40 branded searches, while A&D Medical had 20. Microlife made up 3.1% of all blood pressure monitor brand searches we track, and A&D Medical accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about blood pressure monitor brands, Microlife appeared in all three answers and A&D Medical in two. Microlife was mentioned before A&D Medical in every answer.
Who do people search for more?
Microlife, about 2 searches for every 1 for A&D Medical
Who does AI mention more?
Microlife, mentioned in every answer we collected
Who does AI recommend more?
Microlife, named ahead of A&D Medical in every answer
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Top blood pressure monitor brands in ChatGPT and Google AI Overviews
In three ChatGPT questions, Microlife appeared in all three answers. A&D Medical was mentioned in two out of three: in two of the three ChatGPT answers. Microlife was listed before A&D Medical in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Omron1st
Microlife2nd
Beurer3rd
A&D Medical4th
Withings–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Omron3 of 3Named in 3 of 3 ChatGPT answers
Microlife3 of 3Named in 3 of 3 ChatGPT answers
Beurer2 of 3Named in 2 of 3 ChatGPT answers
A&D Medical2 of 3Named in 2 of 3 ChatGPT answers
Withings0 of 3Named in 0 of 3 ChatGPT answers
See every answer about blood pressure monitor brands
3 answers
Asked ChatGPT
“Which blood pressure monitor brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best blood pressure monitor brands in New Zealand?”
Asked ChatGPT
“What's the best blood pressure monitor brand in New Zealand for home monitoring?”
Searched Google, AI Overview
“home blood pressure monitor”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“blood pressure monitor nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is A&D Medical or Microlife more popular in search?
This chart shows how often people search Google for A&D Medical and Microlife by name. Each line represents a brand's share of searches for all five blood pressure monitor brands we track, month by month, from searches in New Zealand.
Share of searches by month for Microlife, A&D Medical. The figures are in the table below the chart.
View monthly share of searches table
| Month | Omron | Withings | Beurer | Microlife | A&D Medical |
|---|---|---|---|---|---|
| Oct 2025 | 46.5% | 30.7% | 16.5% | 4.7% | 1.6% |
| Nov 2025 | 38.1% | 38.1% | 19% | 3.2% | 1.6% |
| Dec 2025 | 36.9% | 36.9% | 21.5% | 3.1% | 1.5% |
| Jan 2026 | 39.6% | 39.6% | 16.1% | 3.4% | 1.3% |
| Feb 2026 | 40.7% | 33.1% | 19.5% | 5.1% | 1.7% |
| Mar 2026 | 42.8% | 34.8% | 17.4% | 3.6% | 1.4% |
| Apr 2026 | 46.1% | 30.5% | 18% | 3.9% | 1.6% |
| May 2026 | 46.1% | 30.5% | 18.8% | 3.1% | 1.6% |
| Jun 2026 | 52.6% | 28.5% | 13.9% | 3.6% | 1.5% |
| Jul 2026 | 49.3% | 26.7% | 19.2% | 4.1% | 0.68% |
| Aug 2026 | 48.6% | 26.4% | 20.3% | 3.4% | 1.4% |
| Sep 2026 | 45.7% | 30.2% | 19.4% | 3.1% | 1.6% |
How has the A&D Medical and Microlife comparison changed over the last 12 months?
3 findings
- Microlife was ahead of A&D Medical in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, A&D Medical’s share of searches among blood pressure monitor brands in New Zealand held steady at 1.6%, and its estimated monthly branded searches held steady at 20.
- Across the 12 months ending September 2026, Microlife’s share of searches among blood pressure monitor brands in New Zealand moved from 4.7% to 3.1%, and its estimated monthly branded searches moved from 60 to 40.
How did search popularity change for New Zealand blood pressure monitor brands in September 2026?
1 change

Estimated monthly branded searches for Microlife in New Zealand fell 33.3% over 12 measured months, from 60 to 40 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using A&D Medical’s and Microlife’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
A&D Medical
2 branded search terms
- a&d blood pressure monitor
- a&d medical
Microlife
2 branded search terms
- microlife
- microlife blood pressure monitor
Other head-to-heads among blood pressure monitor brands

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