Brandwave

1800 Tequila vs Casamigos:Which is more popular by branded search in New Zealand?

In August 2026, 1800 Tequila had more branded searches than Casamigos among tequila brands in New Zealand. 1800 Tequila was estimated to have 1K branded searches compared to Casamigos’ 440, and held a 12.2% Share of Search versus Casamigos’ 5.2%.

Share of Search among tequila brands in New Zealand in August 2026Which is more popular in search, 1800 Tequila or Casamigos?
1800 Tequila12.2%1K searches
vs
Casamigos5.2%440 searches

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Which is more popular in search, 1800 Tequila or Casamigos?

Compare the tequila brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

1800 Tequila and Casamigos among tequila brands in New Zealand, by month

Share of Search by month for 1800 Tequila, Casamigos. The figures are in the table below the chart.

View monthly share of search table
MonthDon JulioPatrón1800 TequilaJose CuervoCasamigosEspolòn
Oct 202533.8%34.7%13%11.6%4.3%2.6%
Nov 202535.4%36.6%11.6%10.1%4.5%1.9%
Dec 202532.2%31.4%17.5%13%3.4%2.4%
Jan 202628%47.1%10%9.6%3.5%1.9%
Feb 202631.5%35.4%13.7%12.3%5.1%2%
Mar 202634%37.3%10.4%10.7%4.9%2.7%
Apr 202630.8%43.5%9.6%10%4.6%1.6%
May 202638.5%33.6%10.4%10.8%4%2.8%
Jun 202637.1%34%11.7%10.3%4.4%2.5%
Jul 202642.9%29.7%11.9%8.1%5.2%2.3%
Aug 202636.9%33%12.2%9.7%5.2%3%
Sep 2026——————

How has the 1800 Tequila and Casamigos comparison changed over the last 12 months?

  • 1800 Tequila was ahead of Casamigos in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, 1800 Tequila’s estimated Share of Search among tequila brands in New Zealand moved from 13% to 12.2%, and its estimated monthly branded searches moved from 990 to 1K.
  • Across the 11 months ending August 2026, Casamigos’ estimated Share of Search among tequila brands in New Zealand moved from 4.3% to 5.2%, and its estimated monthly branded searches moved from 330 to 440.

How did search popularity change for New Zealand tequila brands in August 2026?

  1. 1800 Tequila’s estimated Share of Search among tequila brands in New Zealand has gained ground for 3 months in a row, from 10.4% to 12.2% in August 2026.

  2. Estimated monthly branded searches for Casamigos in New Zealand rose 33.3% over 11 measured months, from 330 to 440 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using 1800 Tequila’s and Casamigos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1800 Tequila

8 branded search terms

  • 1800 tequila
  • 1800 tequila blanco
  • 1800 tequila liquor
  • 1800 tequila near me
  • 1800 tequila nz
  • 1800 tequila online
  • 1800tequila
  • 1800tequila com

Casamigos

4 branded search terms

  • casamigos
  • casamigos near me
  • casamigos nz
  • casamigos tequila

How the Brand Demand Index is measured

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