BAHE vs Manduka:Which is more popular?
In September 2026, Manduka had more branded searches than BAHE among yoga mat brands in New Zealand. Manduka had about 160 branded searches, while BAHE had 90. Manduka made up 23.5% of all yoga mat brand searches we track, and BAHE accounted for 13.2%. When we asked ChatGPT and Google AI Overviews about yoga mat brands, Manduka appeared in four of the five answers and BAHE in two. Manduka was mentioned before BAHE in every answer that named either.
Who do people search for more?
Manduka, about 78% more searches than BAHE
Who does AI mention more?
Manduka, mentioned in 4 of 5 answers, BAHE in 2
Who does AI recommend more?
Manduka, named ahead of BAHE in 3 of 3 answers
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Top yoga mat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Manduka was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. BAHE was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Manduka was listed before BAHE in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Manduka1st
Liforme2nd
JadeYoga3rd- Valka Yoga4th
- The Mat Collective5th
- BAHE6th
- Gaiam7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Manduka4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Liforme3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JadeYoga3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- BAHE2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- The Mat Collective2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Valka Yoga2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Gaiam1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about yoga mat brands
5 answers
Asked ChatGPT
“Which yoga mat brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best yoga mat brands in New Zealand?”
Asked ChatGPT
“What's the best yoga mat brand in New Zealand for home practice?”
Searched Google, AI Overview
“best yoga mat”
Searched Google, AI Overview
“thick yoga mat”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is BAHE or Manduka more popular in search?
This chart shows how often people search Google for BAHE and Manduka by name. Each line represents a brand's share of searches for all seven yoga mat brands we track, month by month, from searches in New Zealand.
Share of searches by month for Manduka, BAHE. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gaiam | Manduka | BAHE | The Mat Collective | Valka Yoga | Liforme | JadeYoga |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.4% | 27.1% | 8.5% | 1.7% | 6.8% | 11.9% | 1.7% |
| Nov 2025 | 29.8% | 31.9% | 9.6% | 3.2% | 9.6% | 14.9% | 1.1% |
| Dec 2025 | 29.8% | 31% | 13.1% | 2.4% | 10.7% | 11.9% | 1.2% |
| Jan 2026 | 38.4% | 28.3% | 11.1% | 3% | 9.1% | 8.1% | 2% |
| Feb 2026 | 37.6% | 40.4% | 6.4% | 0.92% | 6.4% | 7.3% | 0.92% |
| Mar 2026 | 44.5% | 26.1% | 5.9% | 1.7% | 4.2% | 16% | 1.7% |
| Apr 2026 | 50.5% | 27.9% | 6.3% | 0.9% | 4.5% | 9% | 0.9% |
| May 2026 | 24.1% | 55.2% | 6% | 0.86% | 6% | 6.9% | 0.86% |
| Jun 2026 | 16.1% | 71% | 3.6% | 1% | 2.6% | 5.2% | 0.52% |
| Jul 2026 | 47.4% | 20.5% | 9% | 2.6% | 9% | 10.3% | 1.3% |
| Aug 2026 | 40% | 24% | 12% | 1.3% | 9.3% | 12% | 1.3% |
| Sep 2026 | 29.4% | 23.5% | 13.2% | 13.2% | 10.3% | 8.8% | 1.5% |
How has the BAHE and Manduka comparison changed over the last 12 months?
3 findings
- Manduka was ahead of BAHE in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BAHE’s share of searches among yoga mat brands in New Zealand moved from 8.5% to 13.2%, and its estimated monthly branded searches moved from 50 to 90.
- Across the 12 months ending September 2026, Manduka’s share of searches among yoga mat brands in New Zealand moved from 27.1% to 23.5%, and its estimated monthly branded searches held steady at 160.
How did search popularity change for New Zealand yoga mat brands in September 2026?
1 change
In September 2026, BAHE gained share of searches among yoga mat brands in New Zealand, from 12% to 13.2%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using BAHE’s and Manduka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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