Brandwave

Whangarei insurance brokers in New Zealand:Which brands are most popular in search?

In August 2026, Gallagher Insurance was the most searched among whangarei insurance brokers in New Zealand, with an estimated 14.3K branded searches and 87.5% estimated Share of Search within this set.

Share of Search, August 2026
  1. Gallagher Insurance87.5%
  2. Rothbury11.4%
  3. Policywise0.55%
  4. Adams Trimmer0.43%
  5. ABC Insurance0.12%

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Share of SearchLeaderboard

Compare Whangarei insurance brokers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among whangarei insurance brokers in New Zealand, by month

Share of Search by month for Gallagher Insurance, Rothbury. The figures are in the table below the chart.

View monthly share of search table
MonthGallagher InsuranceRothburyPolicywiseAdams TrimmerABC Insurance
Oct 202587%12.1%0.48%0.37%0.05%
Nov 202586.9%12.1%0.43%0.55%0.06%
Dec 202586.4%12.5%0.47%0.55%0.08%
Jan 202686.8%11.8%0.69%0.56%0.13%
Feb 202687%11.7%0.56%0.56%0.12%
Mar 202685%13.1%1.1%0.65%0.12%
Apr 202683.8%14.3%1%0.66%0.15%
May 202686.7%12%0.74%0.43%0.12%
Jun 202686.8%11.9%0.55%0.55%0.24%
Jul 202686.7%11.9%0.92%0.31%0.12%
Aug 202687.5%11.4%0.55%0.43%0.12%
Sep 2026—————

This month’s ranking, August 2026

  1. held 1st · 14.3K estimated branded searches · +1.2% vs prior month · +0.8 points

  2. 2.Rothbury

    11.4%

    held 2nd · 1.9K estimated branded searches · -4.1% vs prior month · -0.5 points

  3. 3.Policywise

    0.55%

    held 3rd · 90 estimated branded searches · -40% vs prior month · -0.4 points

  4. held 4th · 70 estimated branded searches · +40% vs prior month · +0.1 points

  5. held 5th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among whangarei insurance brokers in New Zealand?

In August 2026, Gallagher Insurance was the most searched among whangarei insurance brokers in New Zealand, with an estimated 14.3K branded searches and 87.5% estimated Share of Search within this set. Rothbury is in 2nd place, 76.1 percentage points behind at 11.4% Share of Search.

New Zealand whangarei insurance brokers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Gallagher Insurance87% → 87.5%87.5%Aug 202683.8%Apr 20261st
Rothbury12.1% → 11.4%14.3%Apr 202611.4%Aug 20262nd
Policywise0.48% → 0.55%1.1%Mar 20260.43%Nov 20253rd
Adams Trimmer0.37% → 0.43%0.66%Apr 20260.31%Jul 20264th
ABC Insurance0.05% → 0.12%0.24%Jun 20260.05%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among whangarei insurance brokers in New Zealand decreased from 12.1% to 11.4%.
  • Across the 11 months ending August 2026, Gallagher Insurance’s estimated Share of Search among whangarei insurance brokers in New Zealand peaked at 87.5% in August 2026 and was lowest at 83.8% in April 2026.
  • Across the 11 months ending August 2026, Rothbury’s estimated Share of Search among whangarei insurance brokers in New Zealand peaked at 14.3% in April 2026 and was lowest at 11.4% in August 2026.
  • Across the 11 months ending August 2026, Gallagher Insurance, Policywise, Adams Trimmer and ABC Insurance held steady: their estimated Share of Search among whangarei insurance brokers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand whangarei insurance brokers in August 2026?

  1. In August 2026, Gallagher Insurance gained estimated Share of Search among whangarei insurance brokers in New Zealand, from 86.7% to 87.5%.

  2. In August 2026, Rothbury lost estimated Share of Search among whangarei insurance brokers in New Zealand, from 11.9% to 11.4%.

  3. Estimated monthly branded searches for ABC Insurance in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

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