Whangarei funeral directors in New Zealand:Which brands are most popular in search?
In August 2026, Haven Falls was the most searched among whangarei funeral directors in New Zealand, with an estimated 1.7K branded searches and 34.1% estimated Share of Search within this set.
Haven Falls34.1%
Morris & Morris29.7%
Just Funerals14.3%- Newberrys11.2%
Eternal Tides8.2%
A Graceful Undertaking2.5%
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Share of SearchLeaderboard
Compare Whangarei funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Haven Falls, Morris & Morris, Just Funerals, Newberrys, Eternal Tides, A Graceful Undertaking. The figures are in the table below the chart.
View monthly share of search table
| Month | Haven Falls | Morris & Morris | Just Funerals | Newberrys | Eternal Tides | A Graceful Undertaking |
|---|---|---|---|---|---|---|
| Oct 2025 | 34.8% | 30.8% | 11.1% | 12.7% | 7.5% | 3.2% |
| Nov 2025 | 37.6% | 27.2% | 14.5% | 12.8% | 5.8% | 2.2% |
| Dec 2025 | 39.1% | 34.9% | 16.6% | 5% | 3.3% | 1.1% |
| Jan 2026 | 42.2% | 22.9% | 17.4% | 8.6% | 5.5% | 3.3% |
| Feb 2026 | 33.9% | 34.1% | 16.6% | 6.8% | 5.7% | 3% |
| Mar 2026 | 35.5% | 26.9% | 14% | 12.1% | 8.6% | 2.8% |
| Apr 2026 | 45.9% | 23.8% | 17.8% | 6.4% | 4.4% | 1.8% |
| May 2026 | 40.6% | 32.1% | 10% | 8.3% | 6.3% | 2.8% |
| Jun 2026 | 35.9% | 22.5% | 13.8% | 14.9% | 10.6% | 2.3% |
| Jul 2026 | 37.5% | 30.9% | 12.7% | 9.3% | 7.6% | 1.9% |
| Aug 2026 | 34.1% | 29.7% | 14.3% | 11.2% | 8.2% | 2.5% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.1% | 1.7K | -1.7% | -3.4 points | |
| 2, held 2nd | 29.7% | 1.5K | +4.1% | -1.2 points | |
| 3, held 3rd | 14.3% | 730 | +21.7% | +1.6 points | |
| 4, held 4th | 11.2% | 570 | +29.5% | +1.8 points | |
| 5, held 5th | 8.2% | 420 | +16.7% | +0.6 points | |
| 6, held 6th | 2.5% | 130 | +44.4% | +0.6 points |
34.1%
held 1st · 1.7K estimated branded searches · -1.7% vs prior month · -3.4 points
29.7%
held 2nd · 1.5K estimated branded searches · +4.1% vs prior month · -1.2 points
14.3%
held 3rd · 730 estimated branded searches · +21.7% vs prior month · +1.6 points
11.2%
held 4th · 570 estimated branded searches · +29.5% vs prior month · +1.8 points
8.2%
held 5th · 420 estimated branded searches · +16.7% vs prior month · +0.6 points
2.5%
held 6th · 130 estimated branded searches · +44.4% vs prior month · +0.6 points
Compare search popularity between leading brands

Haven Falls vs Morris & Morris: compare search popularity
Haven Falls vs Just Funerals: compare search popularity
Haven Falls vs Newberrys: compare search popularity
Haven Falls vs Eternal Tides: compare search popularity
Morris & Morris vs Just Funerals: compare search popularity
Morris & Morris vs Newberrys: compare search popularity
Morris & Morris vs Eternal Tides: compare search popularity
Just Funerals vs Newberrys: compare search popularity
Just Funerals vs Eternal Tides: compare search popularity
Newberrys vs Eternal Tides: compare search popularity- Compare any of these brands
Which brand is most popular in search among whangarei funeral directors in New Zealand?
6 brands
In August 2026, Haven Falls was the most searched among whangarei funeral directors in New Zealand, with an estimated 1.7K branded searches and 34.1% estimated Share of Search within this set. Morris & Morris is in 2nd place, 4.3 percentage points behind at 29.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 34.8% → 34.1% | 45.9%Apr 2026 | 33.9%Feb 2026 | 1st | |
| 30.8% → 29.7% | 34.9%Dec 2025 | 22.5%Jun 2026 | 2nd | |
| 11.1% → 14.3% | 17.8%Apr 2026 | 10%May 2026 | 4th → 3rd | |
| Newberrys | 12.7% → 11.2% | 14.9%Jun 2026 | 5%Dec 2025 | 3rd → 4th |
| 7.5% → 8.2% | 10.6%Jun 2026 | 3.3%Dec 2025 | 5th | |
| 3.2% → 2.5% | 3.3%Jan 2026 | 1.1%Dec 2025 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among whangarei funeral directors in New Zealand decreased from 34.8% to 34.1%.
- Across the 11 months ending August 2026, Morris & Morris’ estimated Share of Search among whangarei funeral directors in New Zealand decreased from 30.8% to 29.7%.
- Across the 11 months ending August 2026, Just Funerals’ estimated Share of Search among whangarei funeral directors in New Zealand increased from 11.1% to 14.3%.
- Across the 11 months ending August 2026, Newberrys’ estimated Share of Search among whangarei funeral directors in New Zealand decreased from 12.7% to 11.2%.
- Across the 11 months ending August 2026, Eternal Tides’ estimated Share of Search among whangarei funeral directors in New Zealand increased from 7.5% to 8.2%.
- Across the 11 months ending August 2026, A Graceful Undertaking’s estimated Share of Search among whangarei funeral directors in New Zealand decreased from 3.2% to 2.5%.
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among whangarei funeral directors in New Zealand peaked at 45.9% in April 2026 and was lowest at 33.9% in February 2026.
- Across the 11 months ending August 2026, Morris & Morris’ estimated Share of Search among whangarei funeral directors in New Zealand peaked at 34.9% in December 2025 and was lowest at 22.5% in June 2026.
- Across the 11 months ending August 2026, Just Funerals’ estimated Share of Search among whangarei funeral directors in New Zealand peaked at 17.8% in April 2026 and was lowest at 10% in May 2026.
- Across the 11 months ending August 2026, Newberrys’ estimated Share of Search among whangarei funeral directors in New Zealand peaked at 14.9% in June 2026 and was lowest at 5% in December 2025.
- Across the 11 months ending August 2026, Eternal Tides’ estimated Share of Search among whangarei funeral directors in New Zealand peaked at 10.6% in June 2026 and was lowest at 3.3% in December 2025.
- Across the 11 months ending August 2026, A Graceful Undertaking’s estimated Share of Search among whangarei funeral directors in New Zealand peaked at 3.3% in January 2026 and was lowest at 1.1% in December 2025.
- Across the 11 months ending August 2026, Just Funerals rose from 4th to 3rd among whangarei funeral directors in New Zealand.
- Across the 11 months ending August 2026, Newberrys fell from 3rd to 4th among whangarei funeral directors in New Zealand.
How did search popularity change for New Zealand whangarei funeral directors in August 2026?
6 changes
In August 2026, Newberrys gained estimated Share of Search among whangarei funeral directors in New Zealand, from 9.3% to 11.2%.

In August 2026, Just Funerals gained estimated Share of Search among whangarei funeral directors in New Zealand, from 12.7% to 14.3%.

In August 2026, A Graceful Undertaking gained estimated Share of Search among whangarei funeral directors in New Zealand, from 1.9% to 2.5%.

In August 2026, Eternal Tides gained estimated Share of Search among whangarei funeral directors in New Zealand, from 7.6% to 8.2%.

In August 2026, Haven Falls lost estimated Share of Search among whangarei funeral directors in New Zealand, from 37.5% to 34.1%.

In August 2026, Morris & Morris lost estimated Share of Search among whangarei funeral directors in New Zealand, from 30.9% to 29.7%.

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