Bright Data vs Zyte:Which is more popular in New Zealand?
In October 2026, Bright Data had more branded searches than Zyte among web data extraction platforms in New Zealand. Bright Data had about 220 branded searches, while Zyte had 40. Bright Data made up 19.5% of all web data extraction platform searches we track, and Zyte accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about web data extraction platforms, Bright Data appeared in four of the five answers and Zyte in two. Bright Data and Zyte were each mentioned first in two of the four answers that named either.
Who do people search for more?
Bright Data, about 6 searches for every 1 for Zyte
Who does AI mention more?
Bright Data, mentioned in 4 of 5 answers, Zyte in 2
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top web data extraction platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bright Data was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Zyte was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bright Data and Zyte were each listed first in two of the four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Apify1st
Octoparse2nd
Browse AI3rd
Zyte4th- Bright Data5th
Oxylabs–
ScrapingBee–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Apify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bright Data4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Octoparse4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Browse AI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Zyte2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Oxylabs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ScrapingBee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about web data extraction platforms
5 answers
Asked ChatGPT
“Which web data extraction platform should I use in New Zealand?”
Asked ChatGPT
“What are the best web data extraction platforms in New Zealand?”
Asked ChatGPT
“What's the best web data extraction platform in New Zealand for structured website data?”
Searched Google, AI Overview
“web data extraction platform”
Searched Google, AI Overview
“best web scraping tool”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bright Data or Zyte more popular in search?
This chart shows how often people search Google for Bright Data and Zyte by name. Each line represents a brand's share of searches for all seven web data extraction platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Bright Data, Zyte. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apify | Bright Data | Octoparse | Oxylabs | Zyte | ScrapingBee | Browse AI |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 52.7% | 19.8% | 9.9% | 5.5% | 4.4% | 2.2% | 5.5% |
| Dec 2025 | 51.6% | 22.6% | 6.5% | 8.1% | 6.5% | 1.6% | 3.2% |
| Jan 2026 | 50.5% | 29.5% | 5.3% | 5.3% | 3.2% | 1.1% | 5.3% |
| Feb 2026 | 47.1% | 27.5% | 6.9% | 3.9% | 3.9% | 2% | 8.8% |
| Mar 2026 | 55.7% | 17.7% | 10.8% | 4.4% | 2.5% | 1.9% | 7% |
| Apr 2026 | 63.8% | 15.9% | 5.1% | 5.1% | 3.6% | 2.9% | 3.6% |
| May 2026 | 62.9% | 15.7% | 5% | 5% | 5% | 2.9% | 3.6% |
| Jun 2026 | 54.5% | 21.2% | 5.3% | 6.8% | 6.8% | 2.3% | 3% |
| Jul 2026 | 57.6% | 22.4% | 3.2% | 5.6% | 5.6% | 3.2% | 2.4% |
| Aug 2026 | 60.5% | 23.5% | 2.5% | 3.4% | 4.2% | 1.7% | 4.2% |
| Sep 2026 | 56.7% | 21.2% | 4.8% | 4.8% | 6.7% | 1.9% | 3.8% |
| Oct 2026 | 63.7% | 19.5% | 6.2% | 4.4% | 3.5% | 1.8% | 0.88% |
How has branded search for Bright Data and Zyte changed in New Zealand over the last 12 months?
3 findings
- Bright Data was ahead of Zyte in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Bright Data’s share of searches among web data extraction platforms in New Zealand moved from 19.8% to 19.5%, and its estimated monthly branded searches moved from 180 to 220.
- Across the 12 months ending October 2026, Zyte’s share of searches among web data extraction platforms in New Zealand moved from 4.4% to 3.5%, and its estimated monthly branded searches held steady at 40.
How did search popularity change for New Zealand web data extraction platforms in October 2026?
3 changes
In October 2026, Octoparse overtook Zyte to rank 3rd among web data extraction platforms in New Zealand, with 6.2% of the searches.
In October 2026, Zyte lost share of searches among web data extraction platforms in New Zealand, from 6.7% to 3.5%.
In October 2026, Bright Data lost share of searches among web data extraction platforms in New Zealand, from 21.2% to 19.5%.
How are Bright Data’s and Zyte’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Bright Data’s and Zyte’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bright Data
2 branded search terms
- bright data
- brightdata
Zyte
1 branded search term
- zyte
Other head-to-heads among web data extraction platforms
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