Brandwave

Bahco vs Fiskars:Which is more popular?

In September 2026, Fiskars had more branded searches than Bahco among tree loppers brands in New Zealand. Fiskars had about 970 branded searches, while Bahco had 390. Fiskars made up 11.5% of all tree loppers brand searches we track, and Bahco accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about tree loppers brands, Fiskars appeared in all five answers and Bahco in four. Fiskars was mentioned before Bahco in every answer.

Among tree loppers brands in New Zealand in September 2026

Who do people search for more?

Fiskars, about 2 searches for every 1 for Bahco

Fiskars 970 searchesBahco 390 searches

Who does AI mention more?

Fiskars, mentioned in every answer we collected

Fiskars in 5 of 5Bahco in 4 of 5

Who does AI recommend more?

Fiskars, named ahead of Bahco in every answer

Fiskars first in 4Bahco never first

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Top tree loppers brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fiskars appeared in all five answers. Bahco was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fiskars was listed before Bahco in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fiskars1st
  2. Bahco2nd
  3. Stihl3rd

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fiskars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bahco4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about tree loppers brands

5 answers
  • Asked ChatGPT

    “Which tree loppers brand should I buy in New Zealand?”

    1. 1Fiskars
    2. 2Bahco
  • Asked ChatGPT

    “What are the best tree loppers brands in New Zealand?”

    1. 1Fiskars
    2. 2Bahco
    3. 3Stihl
  • Asked ChatGPT

    “What's the best tree loppers brand in New Zealand for pruning branches?”

    1. 1Fiskars
    2. 2Bahco
  • Searched Google, AI Overview

    “loppers nz”

    1. 1Stihl
    2. 2Fiskars
    3. 3Bahco
  • Searched Google, AI Overview

    “garden loppers nz”

    1. 1Fiskars

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bahco or Fiskars more popular in search?

This chart shows how often people search Google for Bahco and Fiskars by name. Each line represents a brand's share of searches for all three tree loppers brands we track, month by month, from searches in New Zealand.

Bahco and Fiskars among tree loppers brands in New Zealand, by month

Share of searches by month for Fiskars, Bahco. The figures are in the table below the chart.

View monthly share of searches table
MonthStihlFiskarsBahco
Oct 202582.8%14.1%3.1%
Nov 202585.4%11.4%3.2%
Dec 202583.3%12.8%3.9%
Jan 202686%10.7%3.3%
Feb 202687.9%8.8%3.3%
Mar 202686%10.1%3.9%
Apr 202685.6%10.5%3.9%
May 202685.4%10.7%3.9%
Jun 202683.4%12%4.6%
Jul 202682.7%12.7%4.6%
Aug 202684.2%11.2%4.6%
Sep 202683.9%11.5%4.6%

How has the Bahco and Fiskars comparison changed over the last 12 months?

3 findings
  • Fiskars was ahead of Bahco in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bahco’s share of searches among tree loppers brands in New Zealand moved from 3.1% to 4.6%, and its estimated monthly branded searches moved from 260 to 390.
  • Across the 12 months ending September 2026, Fiskars’ share of searches among tree loppers brands in New Zealand moved from 14.1% to 11.5%, and its estimated monthly branded searches moved from 1.2K to 970.

How did search popularity change for New Zealand tree loppers brands in September 2026?

2 changes
  1. Estimated monthly branded searches for Bahco in New Zealand rose 50% over 12 measured months, from 260 to 390 in September 2026.

  2. Estimated monthly branded searches for Fiskars in New Zealand fell 18.5% over 12 measured months, from 1.2K to 970 in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Bahco’s and Fiskars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bahco

1 branded search term

  • bahco

Fiskars

8 branded search terms

  • fiskars
  • fiskars fabric shears
  • fiskars hedge shears
  • fiskars hole digger
  • fiskars pinking shears
  • fiskars pole trimmer
  • fiskars scissors
  • fiskars weed puller

How the Brand Demand Index is measured

Other head-to-heads among tree loppers brands

Creator with pink hair and a pink jacket

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