ESAB vs Everlast Welders:Which is searched more in New Zealand?
In September 2026, Everlast Welders had more branded searches than ESAB among TIG brands in New Zealand. Everlast Welders had about 30 branded searches, while ESAB had 10. Everlast Welders made up 6% of all TIG brand searches we track, and ESAB accounted for 2%.
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Is ESAB or Everlast Welders more popular in search?
Compare the tig brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Everlast Welders, ESAB. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fronius | Everlast Welders | Kemppi | ESAB | Miller |
|---|---|---|---|---|---|
| Oct 2025 | 85.7% | 4.8% | 7.1% | 2.4% | 0% |
| Nov 2025 | 87.5% | 2.5% | 7.5% | 2.5% | 0% |
| Dec 2025 | 87.5% | 5% | 5% | 0% | 2.5% |
| Jan 2026 | 85.4% | 2.4% | 7.3% | 4.9% | 0% |
| Feb 2026 | 87.8% | 2.4% | 4.9% | 2.4% | 2.4% |
| Mar 2026 | 87.9% | 1.7% | 6.9% | 1.7% | 1.7% |
| Apr 2026 | 91.5% | 2.1% | 4.3% | 2.1% | 0% |
| May 2026 | 83.6% | 3.6% | 7.3% | 3.6% | 1.8% |
| Jun 2026 | 87.8% | 2% | 8.2% | 2% | 0% |
| Jul 2026 | 84.8% | 4.3% | 6.5% | 4.3% | 0% |
| Aug 2026 | 80% | 1.8% | 12.7% | 3.6% | 1.8% |
| Sep 2026 | 86% | 6% | 6% | 2% | 0% |
How has the ESAB and Everlast Welders comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: ESAB took it in January 2026, Everlast Welders took it in September 2026.
- Across the 12 months ending September 2026, ESAB’s share of searches among TIG brands in New Zealand moved from 2.4% to 2%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Everlast Welders’ share of searches among TIG brands in New Zealand moved from 4.8% to 6%, and its estimated monthly branded searches moved from 20 to 30.
How did search popularity change for New Zealand TIG brands in September 2026?
2 changes
In September 2026, Everlast Welders overtook Kemppi and ESAB to rank 2nd among TIG brands in New Zealand, with 6% of the searches.
In September 2026, ESAB lost share of searches among TIG brands in New Zealand, from 3.6% to 2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ESAB’s and Everlast Welders’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ESAB
1 branded search term
- esab mig welder
Everlast Welders
1 branded search term
- everlast welder
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