Eden Park vs Wolfbrook Arena:Which is more popular?
In September 2026, Eden Park had more branded searches than Wolfbrook Arena among stadiums and arenas in New Zealand. Eden Park had about 105,000 branded searches, while Wolfbrook Arena had 22,200. Eden Park made up 42.7% of all stadiums and arena searches we track, and Wolfbrook Arena accounted for 9%. When we asked ChatGPT and Google AI Overviews about stadiums and arenas, Eden Park appeared in all five answers and Wolfbrook Arena in two. Eden Park was mentioned before Wolfbrook Arena in every answer.
Who do people search for more?
Eden Park, about 5 searches for every 1 for Wolfbrook Arena
Who does AI mention more?
Eden Park, mentioned in every answer we collected
Who does AI recommend more?
Eden Park, named ahead of Wolfbrook Arena in every answer
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Top stadiums and arenas in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Eden Park appeared in all five answers. Wolfbrook Arena was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Eden Park was listed before Wolfbrook Arena in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Eden Park5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Go Media Stadium5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
One New Zealand Stadium5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Forsyth Barr Stadium5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Spark Arena4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sky Stadium3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Wolfbrook Arena2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
TSB Arena2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
FMG Stadium Waikato2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about stadiums and arenas
5 answers
Asked ChatGPT
“Which stadium or arena should I go to in New Zealand?”
Asked ChatGPT
“What are the best stadiums and arenas in New Zealand?”
Asked ChatGPT
“What's the best stadium or arena in New Zealand for sport and concerts?”
Searched Google, AI Overview
“stadiums and arenas nz”
Searched Google, AI Overview
“best stadiums nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Eden Park or Wolfbrook Arena more popular in search?
This chart shows how often people search Google for Eden Park and Wolfbrook Arena by name. Each line represents a brand's share of searches for all nine stadiums and arenas we track, month by month, from searches in New Zealand.
Share of searches by month for Eden Park, Wolfbrook Arena. The figures are in the table below the chart.
View monthly share of searches table
| Month | Eden Park | Spark Arena | Go Media Stadium | Wolfbrook Arena | TSB Arena | One New Zealand Stadium | FMG Stadium Waikato | Forsyth Barr Stadium | Sky Stadium |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.6% | 20.8% | 15.9% | 7% | 4.7% | 3% | 0.74% | 2.1% | 5% |
| Nov 2025 | 47% | 30.3% | 8.5% | 4.6% | 1.7% | 2.3% | 0.5% | 1.1% | 4% |
| Dec 2025 | 20.6% | 34.9% | 18.4% | 5.4% | 5.4% | 6% | 1.1% | 1.3% | 6.9% |
| Jan 2026 | 22% | 19.3% | 39.7% | 4.3% | 1.9% | 3.1% | 0.56% | 0.85% | 8.2% |
| Feb 2026 | 41.2% | 26.2% | 7.2% | 5.8% | 3.2% | 3.5% | 3.9% | 3.2% | 6% |
| Mar 2026 | 38.4% | 19.3% | 21.8% | 5.3% | 2.4% | 6.3% | 1.6% | 2.9% | 2.1% |
| Apr 2026 | 19.6% | 18.8% | 13.9% | 11.3% | 4.1% | 22.9% | 4.1% | 3.4% | 2% |
| May 2026 | 19% | 26.5% | 20.5% | 7.4% | 4% | 16.8% | 3.3% | 1.8% | 0.58% |
| Jun 2026 | 18.9% | 26% | 13.4% | 4.8% | 4.8% | 22.1% | 7.2% | 1.4% | 1.2% |
| Jul 2026 | 42.5% | 27.4% | 9.4% | 5.1% | 2.8% | 9.1% | 1.5% | 1.8% | 0.41% |
| Aug 2026 | 26.2% | 33.3% | 17.5% | 11.5% | 1.9% | 5.8% | 1.5% | 1.9% | 0.34% |
| Sep 2026 | 42.7% | 18.2% | 13.6% | 9% | 7.3% | 6.5% | 1.2% | 1.2% | 0.27% |
How has the Eden Park and Wolfbrook Arena comparison changed over the last 12 months?
3 findings
- Eden Park was ahead of Wolfbrook Arena in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Eden Park’s share of searches among stadiums and arenas in New Zealand moved from 40.6% to 42.7%, and its estimated monthly branded searches moved from 104K to 105K.
- Across the 12 months ending September 2026, Wolfbrook Arena’s share of searches among stadiums and arenas in New Zealand moved from 7% to 9%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
How did search popularity change for New Zealand stadiums and arenas in September 2026?
2 changes
In September 2026, Eden Park overtook Spark Arena to become the leader among stadiums and arenas in New Zealand, with 42.7% of the searches.
In September 2026, Wolfbrook Arena lost share of searches among stadiums and arenas in New Zealand, from 11.5% to 9%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Eden Park’s and Wolfbrook Arena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Eden Park
7 branded search terms
- eden park
- eden park concert
- eden park events
- eden park stadium
- edenpark
- edenpark events
- edenpark stadium
Wolfbrook Arena
1 branded search term
- wolfbrook arena
Other head-to-heads among stadiums and arenas
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