Sprint Fit vs Xplosiv:Which is more popular in New Zealand?
In October 2026, Sprint Fit had more branded searches than Xplosiv among sports supplement stores in New Zealand. Sprint Fit had about 18,100 branded searches, while Xplosiv had 7,410. Sprint Fit made up 30.5% of all sports supplement store searches we track, and Xplosiv accounted for 12.5%. When we asked ChatGPT and Google AI Overviews about sports supplement stores, Sprint Fit and Xplosiv each appeared in two of the four answers. Xplosiv was mentioned before Sprint Fit in two out of three answers.
Who do people search for more?
Sprint Fit, about 2 searches for every 1 for Xplosiv
Who does AI mention more?
Both were mentioned in 2 of 4 answers.
Who does AI recommend more?
Xplosiv, named ahead of Sprint Fit in 2 of 3 answers
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Top sports supplement stores in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Sprint Fit and Xplosiv were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Xplosiv was listed before Sprint Fit in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sportsfuel4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Sprint Fit2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
NZ Muscle2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Xplosiv2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Supplements.co.nz2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Infinity Supplements2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Nutritional Supplements NZ0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about sports supplement stores
4 answers
Asked ChatGPT
“Which sports supplement store should I shop at in New Zealand?”
Asked ChatGPT
“What are the best sports supplement stores in New Zealand?”
Asked ChatGPT
“What's the best sports supplement store in New Zealand for protein supplements?”
Searched Google, AI Overview
“best supplement store”
Searched Google, AI Overview
“protein shop nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Sprint Fit or Xplosiv more popular in search?
This chart shows how often people search Google for Sprint Fit and Xplosiv by name. Each line represents a brand's share of searches for all seven sports supplement stores we track, month by month, from searches in New Zealand.
Share of searches by month for Sprint Fit, Xplosiv. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sprint Fit | Sportsfuel | NZ Muscle | Xplosiv | Nutritional Supplements NZ | Supplements.co.nz | Infinity Supplements |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 25.6% | 20.9% | 34.1% | 8.3% | 5.1% | 5.1% | 1% |
| Dec 2025 | 24.3% | 19.8% | 32.9% | 9.8% | 5.9% | 5.9% | 1.4% |
| Jan 2026 | 24.3% | 19.8% | 33.2% | 9.7% | 5.9% | 5.9% | 1.2% |
| Feb 2026 | 24.9% | 20.4% | 35.4% | 8.3% | 5% | 5% | 1.2% |
| Mar 2026 | 23.8% | 23.7% | 32.4% | 9.5% | 4.7% | 4.7% | 1.2% |
| Apr 2026 | 26.9% | 22% | 30% | 9% | 5.4% | 5.4% | 1.3% |
| May 2026 | 24.4% | 24.3% | 32.6% | 8.1% | 4.8% | 4.8% | 0.97% |
| Jun 2026 | 9.2% | 9.2% | 73% | 3.8% | 2.2% | 2.2% | 0.45% |
| Jul 2026 | 20% | 16.3% | 46.8% | 8.2% | 4% | 4% | 0.79% |
| Aug 2026 | 24.7% | 20.2% | 32% | 10.1% | 6% | 6% | 0.98% |
| Sep 2026 | 29.5% | 24.1% | 21.5% | 11.9% | 5.9% | 5.9% | 1.2% |
| Oct 2026 | 30.5% | 24.9% | 18.4% | 12.5% | 6.1% | 6.1% | 1.5% |
How has branded search for Sprint Fit and Xplosiv changed in New Zealand over the last 12 months?
3 findings
- Sprint Fit was ahead of Xplosiv in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Sprint Fit’s share of searches among sports supplement stores in New Zealand moved from 25.6% to 30.5%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending October 2026, Xplosiv’s share of searches among sports supplement stores in New Zealand moved from 8.3% to 12.5%, and its estimated monthly branded searches moved from 7.2K to 7.4K.
How did search popularity change for New Zealand sports supplement stores in October 2026?
2 changes

In October 2026, Sprint Fit gained share of searches among sports supplement stores in New Zealand, from 29.5% to 30.5%.

In October 2026, Xplosiv gained share of searches among sports supplement stores in New Zealand, from 11.9% to 12.5%.
How are Sprint Fit’s and Xplosiv’s branded searches counted?
9 search terms
Brandwave collects information about searches that people make online using Sprint Fit’s and Xplosiv’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sprint Fit
3 branded search terms
- sprint fit
- sprint fit supplements
- sprintfit
Xplosiv
6 branded search terms
- xplosiv
- xplosiv northwest
- xplosiv pre workout
- xplosiv protein
- xplosiv queen street
- xplosiv westgate
Other head-to-heads among sports supplement stores

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