Autoglym vs Karcher:Which is more popular?
In September 2026, Karcher had more branded searches than Autoglym among snow foam lance brands in New Zealand. Karcher had about 2,900 branded searches, while Autoglym had 300. Karcher made up 90.6% of all snow foam lance brand searches we track, and Autoglym accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about snow foam lance brands, Karcher appeared in all five answers and Autoglym in three. Autoglym was mentioned before Karcher in every answer.
Who do people search for more?
Karcher, about 10 searches for every 1 for Autoglym
Who does AI mention more?
Karcher, mentioned in every answer we collected
Who does AI recommend more?
Autoglym, named ahead of Karcher in every answer
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Top snow foam lance brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Karcher appeared in all five answers. Autoglym was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Autoglym was listed before Karcher in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about snow foam lance brands
5 answers
Asked ChatGPT
“Which snow foam lance brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best snow foam lance brands in New Zealand?”
Asked ChatGPT
“What's the best snow foam lance brand in New Zealand for a car wash?”
Searched Google, AI Overview
“best snow foam lance”
Searched Google, AI Overview
“foam cannon for cars”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Autoglym or Karcher more popular in search?
This chart shows how often people search Google for Autoglym and Karcher by name. Each line represents a brand's share of searches for all three snow foam lance brands we track, month by month, from searches in New Zealand.
Share of searches by month for Karcher, Autoglym. The figures are in the table below the chart.
View monthly share of searches table
| Month | Karcher | Autoglym | Nilfisk |
|---|---|---|---|
| Oct 2025 | 89.8% | 9.9% | 0.31% |
| Nov 2025 | 90.5% | 9.5% | 0% |
| Dec 2025 | 88.2% | 11.5% | 0.25% |
| Jan 2026 | 87.6% | 12.1% | 0.3% |
| Feb 2026 | 87.9% | 11.7% | 0.37% |
| Mar 2026 | 86% | 13.6% | 0.36% |
| Apr 2026 | 90.3% | 9.7% | 0% |
| May 2026 | 91.5% | 8.5% | 0% |
| Jun 2026 | 93.5% | 6.5% | 0% |
| Jul 2026 | 93.3% | 6.7% | 0% |
| Aug 2026 | 89.8% | 9.9% | 0.31% |
| Sep 2026 | 90.6% | 9.4% | 0% |
How has the Autoglym and Karcher comparison changed over the last 12 months?
3 findings
- Karcher was ahead of Autoglym in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Autoglym’s share of searches among snow foam lance brands in New Zealand moved from 9.9% to 9.4%, and its estimated monthly branded searches moved from 320 to 300.
- Across the 12 months ending September 2026, Karcher’s share of searches among snow foam lance brands in New Zealand moved from 89.8% to 90.6%, and its estimated monthly branded searches held steady at 2.9K.
How did search popularity change for New Zealand snow foam lance brands in September 2026?
2 changes
In September 2026, Karcher gained share of searches among snow foam lance brands in New Zealand, from 89.8% to 90.6%.
In September 2026, Autoglym lost share of searches among snow foam lance brands in New Zealand, from 9.9% to 9.4%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Autoglym’s and Karcher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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