Brandwave

MoneyGram vs Remitly:Which is more popular?

In September 2026, MoneyGram had more branded searches than Remitly among send money brands in New Zealand. MoneyGram had about 7,730 branded searches, while Remitly had 6,890. MoneyGram made up 11% of all send money brand searches we track, and Remitly accounted for 9.8%. When we asked ChatGPT and Google AI Overviews about send money brands, Remitly appeared in three of the five answers and MoneyGram in one. Remitly was mentioned before MoneyGram in three out of four answers that named either.

Among send money brands in New Zealand in September 2026

Who do people search for more?

MoneyGram, about 12% more searches than Remitly

MoneyGram 7.7K searchesRemitly 6.9K searches

Who does AI mention more?

Remitly, mentioned in 3 of 5 answers, MoneyGram in 1

Remitly in 3 of 5MoneyGram in 1 of 5

Who does AI recommend more?

Remitly, named ahead of MoneyGram in 3 of 4 answers

Remitly first in 3MoneyGram first in 1

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Top send money brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Remitly was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. MoneyGram was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Remitly was listed before MoneyGram in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wise1st
  2. Xe2nd
  3. OFX3rd
  4. Remitly4th
  5. Western Union5th
  6. MoneyGram6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wise5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Xe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OFX4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Remitly3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Western Union2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MoneyGram1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about send money brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is MoneyGram or Remitly more popular in search?

This chart shows how often people search Google for MoneyGram and Remitly by name. Each line represents a brand's share of searches for all six send money brands we track, month by month, from searches in New Zealand.

MoneyGram and Remitly among send money brands in New Zealand, by month

Share of searches by month for MoneyGram, Remitly. The figures are in the table below the chart.

View monthly share of searches table
MonthWestern UnionWiseMoneyGramRemitlyOFXXe
Oct 202561.6%3.7%12.1%13.1%2.9%6.6%
Nov 202561.9%2.6%11.8%15.8%2.5%5.5%
Dec 202566.1%2.7%12.7%11.3%2.5%4.7%
Jan 202664.6%3.4%12.1%11.2%3%5.7%
Feb 202666.2%3.7%12.5%9.4%2.4%5.9%
Mar 202653.5%14.6%10.1%9.3%6.8%5.8%
Apr 202626.6%59.8%5%4.6%1.2%2.9%
May 202615.1%75.7%3.5%3.4%0.7%1.6%
Jun 202625.6%58.1%4.9%5.3%3.4%2.8%
Jul 202626.2%60.1%5.9%4.5%1%2.3%
Aug 202636.3%45.5%8.1%6.2%1.2%2.6%
Sep 202647.2%23%11%9.8%4.9%4.1%

How has the MoneyGram and Remitly comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: MoneyGram took it in December 2025, Remitly took it in June 2026, MoneyGram took it in July 2026.
  • Across the 12 months ending September 2026, MoneyGram’s share of searches among send money brands in New Zealand moved from 12.1% to 11%, and its estimated monthly branded searches moved from 6.6K to 7.7K.
  • Across the 12 months ending September 2026, Remitly’s share of searches among send money brands in New Zealand moved from 13.1% to 9.8%, and its estimated monthly branded searches moved from 7.1K to 6.9K.

How did search popularity change for New Zealand send money brands in September 2026?

2 changes
  1. In September 2026, Remitly gained share of searches among send money brands in New Zealand, from 6.2% to 9.8%.

  2. In September 2026, MoneyGram gained share of searches among send money brands in New Zealand, from 8.1% to 11%.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using MoneyGram’s and Remitly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MoneyGram

5 branded search terms

  • moneygram
  • moneygram app
  • moneygram currency rate
  • moneygram gram
  • moneygram near

Remitly

7 branded search terms

  • remitly
  • remitly app
  • remitly choice
  • remitly currency exchange
  • remitly is safe
  • remitly payment
  • remitly rate

How the Brand Demand Index is measured

Other head-to-heads among send money brands

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