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Salon and clinic booking software in New Zealand:Which brands are most popular in search?

In August 2026, Fresha was the most searched among salon and clinic booking software in New Zealand, with an estimated 5.4K branded searches and 39.1% estimated Share of Search within this set.

Share of Search, August 2026
  1. Fresha39.1%
  2. Kitomba25.1%
  3. Cliniko13%
  4. Mindbody10%
  5. Gensolve7.3%
  6. Timely5.3%
  7. Phorest0.22%

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Share of SearchLeaderboard

Compare the booking and client management software New Zealand salons, spas and clinics use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among salon and clinic booking software in New Zealand, by month

Share of Search by month for Fresha, Kitomba, Cliniko, Mindbody, Gensolve, Timely. The figures are in the table below the chart.

View monthly share of search table
MonthFreshaKitombaClinikoMindbodyGensolveTimelyPhorest
Oct 202531.6%29%14.9%12.4%5.3%6.4%0.43%
Nov 202533%27%15.8%12.7%5.3%5.7%0.39%
Dec 202536.3%30.4%12.2%11.2%4.5%5.1%0.25%
Jan 202636.6%24.9%14.8%12.5%5.7%5.2%0.28%
Feb 202632.2%28%16%12.5%6.3%4.7%0.31%
Mar 202635.1%27.4%14.8%10.5%6.9%5.2%0.21%
Apr 202631.2%28.9%15.6%13.2%6.1%4.6%0.37%
May 202634.7%28.2%14%11%6.7%5.2%0.14%
Jun 202634.2%28.8%13.9%11.4%6.5%4.9%0.27%
Jul 202637.3%28.1%13.3%10.6%6.1%4.4%0.22%
Aug 202639.1%25.1%13%10%7.3%5.3%0.22%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Fresha

    39.1%

    held 1st · 5.4K estimated branded searches · +4.7% vs prior month · +1.8 points

  2. 2.Kitomba

    25.1%

    held 2nd · 3.4K estimated branded searches · -10.6% vs prior month · -3 points

  3. 3.Cliniko

    13%

    held 3rd · 1.8K estimated branded searches · -2.2% vs prior month · -0.3 points

  4. 4.Mindbody

    10%

    held 4th · 1.4K estimated branded searches · -6.2% vs prior month · -0.7 points

  5. 5.Gensolve

    7.3%

    held 5th · 1K estimated branded searches · +20.5% vs prior month · +1.2 points

  6. 6.Timely

    5.3%

    held 6th · 730 estimated branded searches · +21.7% vs prior month · +0.9 points

  7. 7.Phorest

    0.22%

    held 7th · 30 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among salon and clinic booking software in New Zealand?

In August 2026, Fresha was the most searched among salon and clinic booking software in New Zealand, with an estimated 5.4K branded searches and 39.1% estimated Share of Search within this set. Kitomba is in 2nd place, 14 percentage points behind at 25.1% Share of Search.

New Zealand salon and clinic booking software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Fresha31.6% → 39.1%39.1%Aug 202631.2%Apr 20261st
Kitomba29% → 25.1%30.4%Dec 202524.9%Jan 20262nd
Cliniko14.9% → 13%16%Feb 202612.2%Dec 20253rd
Mindbody12.4% → 10%13.2%Apr 202610%Aug 20264th
Gensolve5.3% → 7.3%7.3%Aug 20264.5%Dec 20256th → 5th
Timely6.4% → 5.3%6.4%Oct 20254.4%Jul 20265th → 6th
Phorest0.43% → 0.22%0.43%Oct 20250.14%May 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, Fresha’s estimated Share of Search among salon and clinic booking software in New Zealand increased from 31.6% to 39.1%.
  • Across the 11 months ending August 2026, Kitomba’s estimated Share of Search among salon and clinic booking software in New Zealand decreased from 29% to 25.1%.
  • Across the 11 months ending August 2026, Cliniko’s estimated Share of Search among salon and clinic booking software in New Zealand decreased from 14.9% to 13%.
  • Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among salon and clinic booking software in New Zealand decreased from 12.4% to 10%.
  • Across the 11 months ending August 2026, Gensolve’s estimated Share of Search among salon and clinic booking software in New Zealand increased from 5.3% to 7.3%.
  • Across the 11 months ending August 2026, Timely’s estimated Share of Search among salon and clinic booking software in New Zealand decreased from 6.4% to 5.3%.
  • Across the 11 months ending August 2026, Fresha’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 39.1% in August 2026 and was lowest at 31.2% in April 2026.
  • Across the 11 months ending August 2026, Kitomba’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 30.4% in December 2025 and was lowest at 24.9% in January 2026.
  • Across the 11 months ending August 2026, Cliniko’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 16% in February 2026 and was lowest at 12.2% in December 2025.
  • Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 13.2% in April 2026 and was lowest at 10% in August 2026.
  • Across the 11 months ending August 2026, Gensolve’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 7.3% in August 2026 and was lowest at 4.5% in December 2025.
  • Across the 11 months ending August 2026, Timely’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 6.4% in October 2025 and was lowest at 4.4% in July 2026.
  • Across the 11 months ending August 2026, Gensolve rose from 6th to 5th among salon and clinic booking software in New Zealand.
  • Across the 11 months ending August 2026, Timely fell from 5th to 6th among salon and clinic booking software in New Zealand.
  • Across the 11 months ending August 2026, Phorest held steady: its estimated Share of Search among salon and clinic booking software in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand salon and clinic booking software in August 2026?

  1. In August 2026, Fresha gained estimated Share of Search among salon and clinic booking software in New Zealand, from 37.3% to 39.1%.

  2. In August 2026, Gensolve gained estimated Share of Search among salon and clinic booking software in New Zealand, from 6.1% to 7.3%.

  3. In August 2026, Timely gained estimated Share of Search among salon and clinic booking software in New Zealand, from 4.4% to 5.3%.

  4. In August 2026, Kitomba lost estimated Share of Search among salon and clinic booking software in New Zealand, from 28.1% to 25.1%.

  5. In August 2026, Mindbody lost estimated Share of Search among salon and clinic booking software in New Zealand, from 10.6% to 10%.

  6. Cliniko’s estimated Share of Search among salon and clinic booking software in New Zealand has lost ground for 3 months in a row, from 14% to 13% in August 2026.

  7. Estimated monthly branded searches for Phorest in New Zealand fell 50% over 11 measured months, from 60 to 30 in August 2026.

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