Bosch vs DeWalt:Which is more popular?
In September 2026, DeWalt had more branded searches than Bosch among router collet brands in New Zealand. DeWalt had about 5,710 branded searches, while Bosch had 10. DeWalt made up 36.7% of all router collet brand searches we track, and Bosch accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about router collet brands, Bosch appeared in all five answers and DeWalt in four. Bosch was mentioned before DeWalt in every answer.
Who do people search for more?
DeWalt, about 571 searches for every 1 for Bosch
Who does AI mention more?
Bosch, mentioned in every answer we collected
Who does AI recommend more?
Bosch, named ahead of DeWalt in every answer
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Top router collet brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bosch appeared in all five answers. DeWalt was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Bosch was listed before DeWalt in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Makita1st- Bosch2nd
PreciseBits3rd- DeWalt4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- DeWalt4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- PreciseBits2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about router collet brands
5 answers
Asked ChatGPT
“Which router collet brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best router collet brands in New Zealand?”
Asked ChatGPT
“What's the best router collet brand in New Zealand for a replacement collet?”
Searched Google, AI Overview
“router collet replacement”
Searched Google, AI Overview
“collet for router”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Bosch or DeWalt more popular in search?
This chart shows how often people search Google for Bosch and DeWalt by name. Each line represents a brand's share of searches for all four router collet brands we track, month by month, from searches in New Zealand.
Share of searches by month for DeWalt, Bosch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Bosch | PreciseBits |
|---|---|---|---|---|
| Oct 2025 | 63.6% | 36.3% | 0.08% | 0% |
| Nov 2025 | 55.5% | 44.5% | 0.07% | 0% |
| Dec 2025 | 63.1% | 36.8% | 0.08% | 0% |
| Jan 2026 | 63.4% | 36.5% | 0.08% | 0% |
| Feb 2026 | 62.3% | 37.6% | 0.08% | 0.08% |
| Mar 2026 | 61.6% | 38.4% | 0.08% | 0% |
| Apr 2026 | 63% | 36.9% | 0.08% | 0% |
| May 2026 | 63% | 36.9% | 0.08% | 0% |
| Jun 2026 | 58.7% | 41.3% | 0.07% | 0% |
| Jul 2026 | 62.1% | 37.8% | 0.08% | 0.08% |
| Aug 2026 | 58.6% | 41.3% | 0.07% | 0% |
| Sep 2026 | 63.2% | 36.7% | 0.06% | 0% |
How has the Bosch and DeWalt comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Bosch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bosch’s share of searches among router collet brands in New Zealand moved from 0.08% to 0.06%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, DeWalt’s share of searches among router collet brands in New Zealand moved from 36.3% to 36.7%, and its estimated monthly branded searches moved from 4.7K to 5.7K.
How did search popularity change for New Zealand router collet brands in September 2026?
1 change
In September 2026, DeWalt lost share of searches among router collet brands in New Zealand, from 41.3% to 36.7%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Bosch’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among router collet brands
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