How popular isPreciseBits?
In September 2026, people searched for PreciseBits by name about 0 times in New Zealand. These searches made up 0% of all New Zealand router collet brand searches, placing PreciseBits fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about router collet brands, PreciseBits appeared in two of the five answers and was the third most recommended of the four.
PreciseBits is the fourth most searched of 4 competitors and the third most recommended in AI answers.
MakitaShare of searches 63.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
DeWaltShare of searches 36.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
BoschShare of searches 0.06%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
PreciseBitsShare of searches 0%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top router collet brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, PreciseBits was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. PreciseBits is the third most recommended of the four.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Makita1st
Bosch2nd
PreciseBits3rd
DeWalt4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
DeWalt4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
PreciseBits2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about router collet brands
5 answers
Asked ChatGPT
“Which router collet brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best router collet brands in New Zealand?”
Asked ChatGPT
“What's the best router collet brand in New Zealand for a replacement collet?”
Searched Google, AI Overview
“router collet replacement”
Searched Google, AI Overview
“collet for router”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which router collet brands compete with PreciseBits?
Share of searches by month for Makita, DeWalt, PreciseBits. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Bosch | PreciseBits |
|---|---|---|---|---|
| Oct 2025 | 63.6% | 36.3% | 0.08% | 0% |
| Nov 2025 | 55.5% | 44.5% | 0.07% | 0% |
| Dec 2025 | 63.1% | 36.8% | 0.08% | 0% |
| Jan 2026 | 63.4% | 36.5% | 0.08% | 0% |
| Feb 2026 | 62.3% | 37.6% | 0.08% | 0.08% |
| Mar 2026 | 61.6% | 38.4% | 0.08% | 0% |
| Apr 2026 | 63% | 36.9% | 0.08% | 0% |
| May 2026 | 63% | 36.9% | 0.08% | 0% |
| Jun 2026 | 58.7% | 41.3% | 0.07% | 0% |
| Jul 2026 | 62.1% | 37.8% | 0.08% | 0.08% |
| Aug 2026 | 58.6% | 41.3% | 0.07% | 0% |
| Sep 2026 | 63.2% | 36.7% | 0.06% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.2% | 9.8K | +18% | +4.6 points | |
| 2, held 2nd | 36.7% | 5.7K | -2.7% | -4.6 points | |
| 3, held 3rd | 0.06% | 10 | 0% | 0 points | |
| 4, held 4th | 0% | 0 | — | 0 points |
1.
Makita63.2%
Held 1st. 9.8K estimated branded searches, +18% vs prior month. Share +4.6 points.
2.
DeWalt36.7%
Held 2nd. 5.7K estimated branded searches, -2.7% vs prior month. Share -4.6 points.
3.
Bosch0.06%
Held 3rd. 10 estimated branded searches, 0% vs prior month. Share 0 points.
0%
Held 4th. 0 estimated branded searches, — vs prior month. Share 0 points.
Compare popularity between PreciseBits and its closest rivals
How has branded search demand for PreciseBits changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for PreciseBits in New Zealand held steady at 0.
- Across the 12 months ending September 2026, PreciseBits’ share of searches among router collet brands in New Zealand held steady at 0%.
How did search popularity change for New Zealand router collet brands in September 2026?
2 changes

In September 2026, Makita gained share of searches among router collet brands in New Zealand, from 58.6% to 63.2%.

In September 2026, DeWalt lost share of searches among router collet brands in New Zealand, from 41.3% to 36.7%.
How are PreciseBits’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using PreciseBits’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- precisebits
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