Rotorua funeral directors in New Zealand:Which brands are most popular in search?
In August 2026, Haven Falls was the most searched among rotorua funeral directors in New Zealand, with an estimated 1.7K branded searches and 51.2% estimated Share of Search within this set.
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Share of SearchLeaderboard
Compare Rotorua funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Haven Falls, Collingwood Funeral Home, Osbornes Funeral Directors. The figures are in the table below the chart.
View monthly share of search table
| Month | Haven Falls | Collingwood Funeral Home | Osbornes Funeral Directors |
|---|---|---|---|
| Oct 2025 | 47.2% | 38.7% | 14.1% |
| Nov 2025 | 50.3% | 40.6% | 9% |
| Dec 2025 | 52% | 37.6% | 10.3% |
| Jan 2026 | 54.3% | 35% | 10.7% |
| Feb 2026 | 49.8% | 31.1% | 19.1% |
| Mar 2026 | 51% | 38.3% | 10.7% |
| Apr 2026 | 54.5% | 40% | 5.5% |
| May 2026 | 46.3% | 46.3% | 7.4% |
| Jun 2026 | 50.6% | 38% | 11.4% |
| Jul 2026 | 54.8% | 39% | 6.2% |
| Aug 2026 | 51.2% | 38.8% | 10% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.2% | 1.7K | -1.7% | -3.6 points | |
| 2, held 2nd | 38.8% | 1.3K | +4.8% | -0.2 points | |
| 3, held 3rd | 10% | 340 | +70% | +3.8 points |
51.2%
held 1st · 1.7K estimated branded searches · -1.7% vs prior month · -3.6 points
38.8%
held 2nd · 1.3K estimated branded searches · +4.8% vs prior month · -0.2 points
held 3rd · 340 estimated branded searches · +70% vs prior month · +3.8 points
Compare search popularity between leading brands
Which brand is most popular in search among rotorua funeral directors in New Zealand?
3 brands
In August 2026, Haven Falls was the most searched among rotorua funeral directors in New Zealand, with an estimated 1.7K branded searches and 51.2% estimated Share of Search within this set. Collingwood Funeral Home is in 2nd place, 12.4 percentage points behind at 38.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Haven Falls | 47.2% → 51.2% | 54.8%Jul 2026 | 46.3%May 2026 | 1st |
 Collingwood Funeral Home | 38.7% → 38.8% | 46.3%May 2026 | 31.1%Feb 2026 | 2nd |
 Osbornes Funeral Directors | 14.1% → 10% | 19.1%Feb 2026 | 5.5%Apr 2026 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among rotorua funeral directors in New Zealand increased from 47.2% to 51.2%.
- Across the 11 months ending August 2026, Osbornes Funeral Directors’ estimated Share of Search among rotorua funeral directors in New Zealand decreased from 14.1% to 10%.
- Across the 11 months ending August 2026, Haven Falls’ estimated Share of Search among rotorua funeral directors in New Zealand peaked at 54.8% in July 2026 and was lowest at 46.3% in May 2026.
- Across the 11 months ending August 2026, Collingwood Funeral Home’s estimated Share of Search among rotorua funeral directors in New Zealand peaked at 46.3% in May 2026 and was lowest at 31.1% in February 2026.
- Across the 11 months ending August 2026, Osbornes Funeral Directors’ estimated Share of Search among rotorua funeral directors in New Zealand peaked at 19.1% in February 2026 and was lowest at 5.5% in April 2026.
- Across the 11 months ending August 2026, Collingwood Funeral Home held steady: its estimated Share of Search among rotorua funeral directors in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand rotorua funeral directors in August 2026?
2 changes
In August 2026, Osbornes Funeral Directors gained estimated Share of Search among rotorua funeral directors in New Zealand, from 6.2% to 10%.
In August 2026, Haven Falls lost estimated Share of Search among rotorua funeral directors in New Zealand, from 54.8% to 51.2%.
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