How popular isCollingwood Funeral Home in search?
In August 2026, there were an estimated 1.3K branded searches for Collingwood Funeral Home in New Zealand which held steady over the last 11 months. Collingwood Funeral Home holds 38.8% estimated Share of Search among New Zealand rotorua funeral directors and is ranked 2nd of 3 competitors for search popularity.
Haven Falls51.2%
Collingwood Funeral Home38.8%
Osbornes Funeral Directors10%
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Which rotorua funeral directors compete with Collingwood Funeral Home?
Share of Search by month for Haven Falls, Collingwood Funeral Home, Osbornes Funeral Directors. The figures are in the table below the chart.
View monthly share of search table
| Month | Haven Falls | Collingwood Funeral Home | Osbornes Funeral Directors |
|---|---|---|---|
| Oct 2025 | 47.2% | 38.7% | 14.1% |
| Nov 2025 | 50.3% | 40.6% | 9% |
| Dec 2025 | 52% | 37.6% | 10.3% |
| Jan 2026 | 54.3% | 35% | 10.7% |
| Feb 2026 | 49.8% | 31.1% | 19.1% |
| Mar 2026 | 51% | 38.3% | 10.7% |
| Apr 2026 | 54.5% | 40% | 5.5% |
| May 2026 | 46.3% | 46.3% | 7.4% |
| Jun 2026 | 50.6% | 38% | 11.4% |
| Jul 2026 | 54.8% | 39% | 6.2% |
| Aug 2026 | 51.2% | 38.8% | 10% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.2% | 1.7K | -1.7% | -3.6 points | |
| 2, held 2nd | 38.8% | 1.3K | +4.8% | -0.2 points | |
| 3, held 3rd | 10% | 340 | +70% | +3.8 points |
51.2%
held 1st · 1.7K estimated branded searches · -1.7% vs prior month · -3.6 points
38.8%
held 2nd · 1.3K estimated branded searches · +4.8% vs prior month · -0.2 points
held 3rd · 340 estimated branded searches · +70% vs prior month · +3.8 points
Compare search popularity between Collingwood Funeral Home and its closest rivals
How has branded search demand for Collingwood Funeral Home changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Collingwood Funeral Home in New Zealand held steady at 1.3K.
- Across the 11 months ending August 2026, Collingwood Funeral Home’s estimated Share of Search among rotorua funeral directors in New Zealand peaked at 46.3% in May 2026 and was lowest at 31.1% in February 2026.
How did search popularity change for New Zealand rotorua funeral directors in August 2026?
2 changes
In August 2026, Osbornes Funeral Directors gained estimated Share of Search among rotorua funeral directors in New Zealand, from 6.2% to 10%.
In August 2026, Haven Falls lost estimated Share of Search among rotorua funeral directors in New Zealand, from 54.8% to 51.2%.
How is Collingwood Funeral Home measured?
Brandwave collects information about searches that people make online using Collingwood Funeral Home’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- collingwood funeral home
- collingwood funeral home rotorua
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