Brandwave

Frank Green vs YETI:Which is more popular?

In September 2026, Frank Green had more branded searches than YETI among reusable cup brands in New Zealand. Frank Green had about 12,300 branded searches, while YETI had 1,000. Frank Green made up 78.6% of all reusable cup brand searches we track, and YETI accounted for 6.4%. When we asked ChatGPT and Google AI Overviews about reusable cup brands, Frank Green appeared in four of the five answers and YETI in two. Frank Green was mentioned before YETI in every answer.

Among reusable cup brands in New Zealand in September 2026

Who do people search for more?

Frank Green, about 12 searches for every 1 for YETI

Frank Green 12.3K searchesYETI 1K searches

Who does AI mention more?

Frank Green, mentioned in 4 of 5 answers, YETI in 2

Frank Green in 4 of 5YETI in 2 of 5

Who does AI recommend more?

Frank Green, named ahead of YETI in every answer

Frank Green first in 4YETI never first

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Top reusable cup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Frank Green was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. YETI was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Frank Green was listed before YETI in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Frank Green1st
  2. KeepCup2nd
  3. Fressko3rd
  4. YETI4th
  5. Huskee5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Frank Green4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • KeepCup4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fressko3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • YETI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Huskee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reusable cup brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Frank Green or YETI more popular in search?

This chart shows how often people search Google for Frank Green and YETI by name. Each line represents a brand's share of searches for all five reusable cup brands we track, month by month, from searches in New Zealand.

Frank Green and YETI among reusable cup brands in New Zealand, by month

Share of searches by month for Frank Green, YETI. The figures are in the table below the chart.

View monthly share of searches table
MonthFrank GreenKeepCupYETIFresskoHuskee
Oct 202588%6.4%4.2%0.82%0.58%
Nov 202587.3%7.3%4.1%0.67%0.6%
Dec 202583%8.4%7.3%0.79%0.48%
Jan 202686.9%7.4%4.2%1%0.47%
Feb 202687.4%7%4.2%0.81%0.58%
Mar 202686.6%7.6%4.2%0.98%0.63%
Apr 202682.4%10.9%4.8%1.4%0.47%
May 202683.9%9.5%4.9%0.95%0.73%
Jun 202681.2%11.1%5.8%1.4%0.46%
Jul 202681.2%11.2%5.8%1.1%0.66%
Aug 202684.8%9.2%4.6%0.97%0.37%
Sep 202678.6%12.7%6.4%1.7%0.64%

How has the Frank Green and YETI comparison changed over the last 12 months?

3 findings
  • Frank Green was ahead of YETI in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Frank Green’s share of searches among reusable cup brands in New Zealand moved from 88% to 78.6%, and its estimated monthly branded searches moved from 18.3K to 12.3K.
  • Across the 12 months ending September 2026, YETI’s share of searches among reusable cup brands in New Zealand moved from 4.2% to 6.4%, and its estimated monthly branded searches moved from 880 to 1K.

How did search popularity change for New Zealand reusable cup brands in September 2026?

2 changes

  1. In September 2026, YETI gained share of searches among reusable cup brands in New Zealand, from 4.6% to 6.4%.

  2. In September 2026, Frank Green lost share of searches among reusable cup brands in New Zealand, from 84.8% to 78.6%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Frank Green’s and YETI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Frank Green

6 branded search terms

  • frank green
  • frank green coffee
  • frank green container
  • frank green thermos
  • frankgreen
  • yellow frank green

YETI

1 branded search term

  • yeti cup

How the Brand Demand Index is measured

Other head-to-heads among reusable cup brands

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