DeWalt vs Milwaukee:Which is more popular?
In September 2026, DeWalt had more branded searches than Milwaukee among PVC cutter brands in New Zealand. DeWalt had about 4,990 branded searches, while Milwaukee had 2,950. DeWalt made up 47.1% of all PVC cutter brand searches we track, and Milwaukee accounted for 27.8%. When we asked ChatGPT and Google AI Overviews about PVC cutter brands, Milwaukee appeared in three of the four answers and DeWalt in none.
Who do people search for more?
DeWalt, about 69% more searches than Milwaukee
Who does AI mention more?
Milwaukee, mentioned in 3 of 4 answers, DeWalt in 0
Who does AI recommend more?
Milwaukee, the only one of the two named
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Top PVC cutter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Milwaukee was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. DeWalt did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
RIDGID1st- Rothenberger2nd
Knipex3rd
Milwaukee4th
DeWalt–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Milwaukee3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
RIDGID3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Rothenberger3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Knipex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about PVC cutter brands
4 answers
Asked ChatGPT
“Which PVC cutter brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best PVC cutter brands in New Zealand?”
Asked ChatGPT
“What's the best PVC cutter brand in New Zealand for pipe cutting?”
Searched Google, AI Overview
“pvc pipe cutter”
Searched Google, AI Overview
“best pvc cutter”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is DeWalt or Milwaukee more popular in search?
This chart shows how often people search Google for DeWalt and Milwaukee by name. Each line represents a brand's share of searches for all five PVC cutter brands we track, month by month, from searches in New Zealand.
Share of searches by month for DeWalt, Milwaukee. The figures are in the table below the chart.
View monthly share of searches table
| Month | DeWalt | Milwaukee | Knipex | RIDGID | Rothenberger |
|---|---|---|---|---|---|
| Oct 2025 | 50.4% | 26.5% | 20.1% | 1.7% | 1.3% |
| Nov 2025 | 58.4% | 23.9% | 15.7% | 1.4% | 0.68% |
| Dec 2025 | 52.4% | 25.8% | 20.1% | 1.1% | 0.49% |
| Jan 2026 | 54.8% | 23.1% | 20% | 1.4% | 0.65% |
| Feb 2026 | 52.1% | 25.9% | 19.5% | 1.3% | 1.1% |
| Mar 2026 | 49.1% | 24.8% | 23.9% | 1.5% | 0.77% |
| Apr 2026 | 49.7% | 25% | 23% | 1.7% | 0.59% |
| May 2026 | 44.4% | 27.7% | 25.8% | 1.4% | 0.72% |
| Jun 2026 | 47.3% | 24.9% | 26% | 1.3% | 0.63% |
| Jul 2026 | 43.8% | 26.3% | 27.1% | 2.1% | 0.71% |
| Aug 2026 | 42.3% | 31.8% | 24.2% | 1.2% | 0.59% |
| Sep 2026 | 47.1% | 27.8% | 22.5% | 2% | 0.66% |
How has the DeWalt and Milwaukee comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Milwaukee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among PVC cutter brands in New Zealand moved from 50.4% to 47.1%, and its estimated monthly branded searches moved from 4.2K to 5K.
- Across the 12 months ending September 2026, Milwaukee’s share of searches among PVC cutter brands in New Zealand moved from 26.5% to 27.8%, and its estimated monthly branded searches moved from 2.2K to 3K.
How did search popularity change for New Zealand PVC cutter brands in September 2026?
2 changes

In September 2026, DeWalt gained share of searches among PVC cutter brands in New Zealand, from 42.3% to 47.1%.

In September 2026, Milwaukee lost share of searches among PVC cutter brands in New Zealand, from 31.8% to 27.8%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using DeWalt’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among PVC cutter brands

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