Brandwave

Anker vs Belkin:Which is more popular?

In September 2026, Belkin had more branded searches than Anker among portable charger brands in New Zealand. Belkin had about 3,000 branded searches, while Anker had 1,900. Belkin made up 43.2% of all portable charger brand searches we track, and Anker accounted for 27.3%. When we asked ChatGPT and Google AI Overviews about portable charger brands, both Anker and Belkin appeared in all four answers. Anker was mentioned before Belkin in every answer.

Among portable charger brands in New Zealand in September 2026

Who do people search for more?

Belkin, about 58% more searches than Anker

Belkin 3K searchesAnker 1.9K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Anker in 4 of 4Belkin in 4 of 4

Who does AI recommend more?

Anker, named ahead of Belkin in every answer

Anker first in 4Belkin never first

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Top portable charger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both Anker and Belkin showed up in all four answers. Anker was listed before Belkin in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Anker1st
  2. Cygnett2nd
  3. Belkin3rd
  4. UGREEN4th
  5. Samsung5th
  6. mophie5th
  7. Jackery–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Belkin4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Anker4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Cygnett4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • UGREEN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Samsung1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • mophie1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Jackery0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about portable charger brands

4 answers
  • Asked ChatGPT

    “Which portable charger brand should I buy in New Zealand?”

    1. 1Anker
    2. 2Cygnett
    3. 3UGREEN
    4. 4Belkin
  • Asked ChatGPT

    “What are the best portable charger brands in New Zealand?”

    1. 1Anker
    2. 2UGREEN
    3. 3Belkin
    4. 4Cygnett
  • Asked ChatGPT

    “What's the best portable charger brand in New Zealand for phone battery backup?”

    1. 1Anker
    2. 2Cygnett
    3. 3Belkin
    4. 4Samsung
  • Searched Google, AI Overview

    “power bank nz”

    1. 1Anker
    2. 2Belkin
    3. 3Cygnett
    4. 4mophie
  • Searched Google, AI Overview

    “portable charger nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Anker or Belkin more popular in search?

This chart shows how often people search Google for Anker and Belkin by name. Each line represents a brand's share of searches for all seven portable charger brands we track, month by month, from searches in New Zealand.

Anker and Belkin among portable charger brands in New Zealand, by month

Share of searches by month for Belkin, Anker. The figures are in the table below the chart.

View monthly share of searches table
MonthBelkinAnkerUGREENSamsungCygnettJackerymophie
Oct 202544.1%21.5%14.5%7.2%4.8%3.9%4%
Nov 202546.5%20.6%14.9%7.4%4%3.2%3.4%
Dec 202550.2%18.6%13.8%6.8%4.5%3%3.1%
Jan 202645.2%20.5%15.6%6.1%5%4.1%3.5%
Feb 202644.1%21.3%16.5%6.4%5.2%3.4%3%
Mar 202639.7%23.6%17.9%7%4.7%3.8%3.4%
Apr 202642.9%22.2%16.4%6.3%4.2%4.2%3.7%
May 202643.8%21.3%17.9%5.5%4.5%3.6%3.3%
Jun 202645.6%21.8%15%5.6%4.5%3.7%3.8%
Jul 202644.8%22.4%16.7%6.4%3.4%3.4%2.8%
Aug 202642.7%23.4%17.5%7%3.8%2.5%3.1%
Sep 202643.2%27.3%14.2%5.6%3.7%3%2.9%

How has the Anker and Belkin comparison changed over the last 12 months?

3 findings
  • Belkin was ahead of Anker in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Anker’s share of searches among portable charger brands in New Zealand moved from 21.5% to 27.3%, and its estimated monthly branded searches moved from 1.2K to 1.9K.
  • Across the 12 months ending September 2026, Belkin’s share of searches among portable charger brands in New Zealand moved from 44.1% to 43.2%, and its estimated monthly branded searches moved from 2.4K to 3K.

How did search popularity change for New Zealand portable charger brands in September 2026?

2 changes
  1. In September 2026, Anker gained share of searches among portable charger brands in New Zealand, from 23.4% to 27.3%.

  2. Estimated monthly branded searches for Belkin in New Zealand rose 25% over 12 measured months, from 2.4K to 3K in September 2026.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Anker’s and Belkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anker

4 branded search terms

  • anker
  • anker nano
  • anker nebula
  • anker power station

Belkin

12 branded search terms

  • belkin
  • belkin boostcharge
  • belkin boostcharge pro
  • belkin car chargers
  • belkin earbuds
  • belkin headphones
  • belkin magsafe chargers
  • belkin powerbank 20k
  • belkin powerboard
  • belkin qi
  • belkin soundform
  • belkin surge protector

How the Brand Demand Index is measured

Other head-to-heads among portable charger brands

Creator with pink hair and a pink jacket

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