Davey vs Hayward:Which is more popular?
In September 2026, Davey had more branded searches than Hayward among pool pump brands in New Zealand. Davey had about 210 branded searches, while Hayward had 20. Davey made up 31.8% of all pool pump brand searches we track, and Hayward accounted for 3%. When we asked ChatGPT and Google AI Overviews about pool pump brands, Davey appeared in four of the five answers and Hayward in one. Davey was mentioned before Hayward in every answer.
Who do people search for more?
Davey, about 11 searches for every 1 for Hayward
Who does AI mention more?
Davey, mentioned in 4 of 5 answers, Hayward in 1
Who does AI recommend more?
Davey, named ahead of Hayward in every answer
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Top pool pump brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Davey was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Hayward was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Davey was listed before Hayward in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Davey4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pentair3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- AstralPool3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hayward1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zodiac0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Astral0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pool pump brands
5 answers
Asked ChatGPT
“Which pool pump brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best pool pump brands in New Zealand?”
Asked ChatGPT
“What's the best pool pump brand in New Zealand for a backyard pool?”
Searched Google, AI Overview
“swimming pool pump nz”
Searched Google, AI Overview
“pool pump nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Davey or Hayward more popular in search?
This chart shows how often people search Google for Davey and Hayward by name. Each line represents a brand's share of searches for all six pool pump brands we track, month by month, from searches in New Zealand.
Share of searches by month for Davey, Hayward. The figures are in the table below the chart.
View monthly share of searches table
| Month | Davey | Pentair | Zodiac | Astral | Hayward | AstralPool |
|---|---|---|---|---|---|---|
| Oct 2025 | 29.5% | 29.5% | 28.4% | 5.7% | 3.4% | 3.4% |
| Nov 2025 | 26.8% | 26.8% | 30.9% | 7.2% | 5.2% | 3.1% |
| Dec 2025 | 27.6% | 27.6% | 31.6% | 5.3% | 5.3% | 2.6% |
| Jan 2026 | 29.9% | 29.9% | 27.6% | 5.7% | 4.6% | 2.3% |
| Feb 2026 | 28.4% | 35.1% | 25.7% | 5.4% | 4.1% | 1.4% |
| Mar 2026 | 31.8% | 39.4% | 15.2% | 4.5% | 4.5% | 4.5% |
| Apr 2026 | 32.8% | 40.6% | 12.5% | 4.7% | 4.7% | 4.7% |
| May 2026 | 31.3% | 47.8% | 9% | 4.5% | 4.5% | 3% |
| Jun 2026 | 35% | 43.3% | 10% | 6.7% | 3.3% | 1.7% |
| Jul 2026 | 25.5% | 47.3% | 10.9% | 7.3% | 3.6% | 5.5% |
| Aug 2026 | 31.3% | 38.8% | 17.9% | 4.5% | 4.5% | 3% |
| Sep 2026 | 31.8% | 31.8% | 24.2% | 7.6% | 3% | 1.5% |
How has the Davey and Hayward comparison changed over the last 12 months?
3 findings
- Davey was ahead of Hayward in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Davey’s share of searches among pool pump brands in New Zealand moved from 29.5% to 31.8%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 12 months ending September 2026, Hayward’s share of searches among pool pump brands in New Zealand moved from 3.4% to 3%, and its estimated monthly branded searches moved from 30 to 20.
How did search popularity change for New Zealand pool pump brands in September 2026?
2 changes

In September 2026, Hayward lost share of searches among pool pump brands in New Zealand, from 4.5% to 3%.

In September 2026, Davey rose from 2nd to 1st among pool pump brands in New Zealand.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Davey’s and Hayward’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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