Brandwave

Podcast and radio apps in New Zealand:Which brands are most popular in search?

In August 2026, iHeartRadio was the most searched among podcast and radio apps in New Zealand, with an estimated 21.7K branded searches and 65.6% estimated Share of Search within this set.

Share of Search, August 2026
  1. iHeartRadio65.6%
  2. rova30.2%
  3. Apple Podcasts2.8%
  4. Overcast0.82%
  5. Pocket Casts0.64%

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Share of SearchLeaderboard

Compare the podcast and radio apps New Zealanders listen on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among podcast and radio apps in New Zealand, by month

Share of Search by month for iHeartRadio, rova, Apple Podcasts. The figures are in the table below the chart.

View monthly share of search table
MonthiHeartRadiorovaApple PodcastsOvercastPocket Casts
Oct 202562.9%32.6%2.6%1.2%0.62%
Nov 202562.7%32.7%3.1%0.98%0.5%
Dec 202568.1%27.4%3%0.89%0.69%
Jan 202671.7%23.1%3.2%1.1%0.92%
Feb 202670.4%24.3%3.6%1.1%0.6%
Mar 202669.4%25.7%3.2%0.99%0.66%
Apr 202663.9%31.8%2.8%0.8%0.68%
May 202668.3%26.8%3.4%0.84%0.68%
Jun 202667.5%27.2%3.7%0.86%0.7%
Jul 202670.3%24.7%3.5%0.89%0.63%
Aug 202665.6%30.2%2.8%0.82%0.64%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.iHeartRadio

    65.6%

    held 1st · 21.7K estimated branded searches · +2% vs prior month · -4.7 points

  2. 2.rova

    30.2%

    held 2nd · 10K estimated branded searches · +33.5% vs prior month · +5.5 points

  3. 3.Apple Podcasts

    2.8%

    held 3rd · 920 estimated branded searches · -12.4% vs prior month · -0.7 points

  4. 4.Overcast

    0.82%

    held 4th · 270 estimated branded searches · 0% vs prior month · -0.1 points

  5. 5.Pocket Casts

    0.64%

    held 5th · 210 estimated branded searches · +10.5% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among podcast and radio apps in New Zealand?

In August 2026, iHeartRadio was the most searched among podcast and radio apps in New Zealand, with an estimated 21.7K branded searches and 65.6% estimated Share of Search within this set. rova is in 2nd place, 35.4 percentage points behind at 30.2% Share of Search.

New Zealand podcast and radio apps, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
iHeartRadio62.9% → 65.6%71.7%Jan 202662.7%Nov 20251st
rova32.6% → 30.2%32.7%Nov 202523.1%Jan 20262nd
Apple Podcasts2.6% → 2.8%3.7%Jun 20262.6%Oct 20253rd
Overcast1.2% → 0.82%1.2%Oct 20250.8%Apr 20264th
Pocket Casts0.62% → 0.64%0.92%Jan 20260.5%Nov 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, iHeartRadio’s estimated Share of Search among podcast and radio apps in New Zealand increased from 62.9% to 65.6%.
  • Across the 11 months ending August 2026, rova’s estimated Share of Search among podcast and radio apps in New Zealand decreased from 32.6% to 30.2%.
  • Across the 11 months ending August 2026, iHeartRadio’s estimated Share of Search among podcast and radio apps in New Zealand peaked at 71.7% in January 2026 and was lowest at 62.7% in November 2025.
  • Across the 11 months ending August 2026, rova’s estimated Share of Search among podcast and radio apps in New Zealand peaked at 32.7% in November 2025 and was lowest at 23.1% in January 2026.
  • Across the 11 months ending August 2026, Apple Podcasts’ estimated Share of Search among podcast and radio apps in New Zealand peaked at 3.7% in June 2026 and was lowest at 2.6% in October 2025.
  • Across the 11 months ending August 2026, Apple Podcasts, Overcast and Pocket Casts held steady: their estimated Share of Search among podcast and radio apps in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand podcast and radio apps in August 2026?

  1. In August 2026, rova gained estimated Share of Search among podcast and radio apps in New Zealand, from 24.7% to 30.2%.

  2. In August 2026, iHeartRadio lost estimated Share of Search among podcast and radio apps in New Zealand, from 70.3% to 65.6%.

  3. In August 2026, Apple Podcasts lost estimated Share of Search among podcast and radio apps in New Zealand, from 3.5% to 2.8%.

  4. Estimated monthly branded searches for Overcast in New Zealand fell 32.5% over 11 measured months, from 400 to 270 in August 2026.

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