Brandwave

iHeartRadio vs Spotify:Which is more popular?

In September 2026, Spotify had more branded searches than iHeartRadio among podcast and radio apps in New Zealand. Spotify had about 310,000 branded searches, while iHeartRadio had 16,500. Spotify made up 44% of all podcast and radio app searches we track, and iHeartRadio accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about podcast and radio apps, Spotify appeared in four of the five answers and iHeartRadio in three. Spotify was mentioned before iHeartRadio in three out of five answers.

Among podcast and radio apps in New Zealand in September 2026

Who do people search for more?

Spotify, about 19 searches for every 1 for iHeartRadio

Spotify 310K searchesiHeartRadio 16.4K searches

Who does AI mention more?

Spotify, mentioned in 4 of 5 answers, iHeartRadio in 3

Spotify in 4 of 5iHeartRadio in 3 of 5

Who does AI recommend more?

Spotify, named ahead of iHeartRadio in 3 of 5 answers

Spotify first in 3iHeartRadio first in 2

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Top podcast and radio apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Spotify was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. iHeartRadio was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Spotify was listed before iHeartRadio in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RNZ1st
  2. Spotify2nd
  3. rova3rd
  4. Pocket Casts4th
  5. iHeartRadio5th
  6. Apple Podcasts6th
  7. Overcast7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RNZ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Spotify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • iHeartRadio3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • rova3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apple Podcasts3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pocket Casts3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Overcast1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about podcast and radio apps

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is iHeartRadio or Spotify more popular in search?

This chart shows how often people search Google for iHeartRadio and Spotify by name. Each line represents a brand's share of searches for all seven podcast and radio apps we track, month by month, from searches in New Zealand.

iHeartRadio and Spotify among podcast and radio apps in New Zealand, by month

Share of searches by month for Spotify, iHeartRadio. The figures are in the table below the chart.

View monthly share of searches table
MonthRNZSpotifyiHeartRadiorovaApple PodcastsOvercastPocket Casts
Oct 202552.1%43.8%2.8%1%0.13%0.06%0.03%
Nov 202547.1%48.4%3%1.3%0.16%0.05%0.03%
Dec 202551.6%43.9%3.3%1%0.15%0.05%0.04%
Jan 202660.8%34.9%3.3%0.8%0.15%0.05%0.04%
Feb 202647.2%48.7%3.1%0.76%0.17%0.05%0.03%
Mar 202647.5%48.9%2.7%0.72%0.14%0.04%0.03%
Apr 202656.5%39.3%3.1%0.94%0.14%0.04%0.03%
May 202647.3%49.2%2.6%0.72%0.13%0.03%0.03%
Jun 202642.3%54%2.7%0.78%0.14%0.04%0.03%
Jul 202656.1%39.9%3%0.69%0.15%0.04%0.03%
Aug 202652%44.2%2.8%0.78%0.13%0.04%0.03%
Sep 202652.3%44%2.3%1.1%0.13%0.04%0.03%

How has the iHeartRadio and Spotify comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand podcast and radio apps in September 2026?

1 change
  1. Estimated monthly branded searches for iHeartRadio in New Zealand fell 16.1% over 12 measured months, from 19.6K to 16.4K in September 2026.

How are branded searches counted?

19 search terms

Brandwave collects information about searches that people make online using iHeartRadio’s and Spotify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

iHeartRadio

11 branded search terms

  • iheart radio
  • iheart radio awards
  • iheartradio
  • iheartradio 1zb
  • iheartradio app
  • iheartradio country
  • iheartradio festival
  • iheartradio listen
  • iheartradio podcasts
  • iheartradio radio app
  • iheartradio station

Spotify

8 branded search terms

  • michael jackson spotify
  • play spotify web
  • spotify
  • spotify dl
  • spotify family
  • spotify gift card
  • spotify playlist downloader
  • spotify podcast

How the Brand Demand Index is measured

Other head-to-heads among podcast and radio apps

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