Pet daycare and boarding in New Zealand:Which are most popular?
In October 2026, K9 Heaven was the most searched pet daycare and boarding in New Zealand, accounting for 45.8% of all searches among the five brands tracked by the Brandwave Brand Demand Index. When we checked with ChatGPT and Google AI Overviews, K9 Heaven, Pets in the City and Riverside Cattery were mentioned most often, in two of the four answers. K9 Heaven and Pets in the City tied as the most recommended.
K9 HeavenShare of searches 45.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
Pets in the CityShare of searches 31.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
Riverside CatteryShare of searches 11.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
The Dog HouseShare of searches 6.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
Bark AvenueShare of searches 5.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top pet daycare and boarding in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, K9 Heaven, Pets in the City and Riverside Cattery were mentioned most often, in two of the four answers. K9 Heaven and Pets in the City tied as the most recommended. Riverside Cattery was third. The Dog House, which ranked fourth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
K9 Heaven2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pets in the City2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Riverside Cattery2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
The Dog House0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bark Avenue0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about pet daycare and boarding
4 answers
Asked ChatGPT
“Which pet daycare and boarding business should I book in New Zealand?”
Asked ChatGPT
“What are the best pet daycare and boarding businesses in New Zealand?”
Asked ChatGPT
“What's the best pet daycare and boarding business in New Zealand for my dog?”
Searched Google, AI Overview
“best dog boarding”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“pet boarding nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which pet daycare and boarding do people search for most?
This chart shows how often people search Google for each pet daycare and boarding by name. Each line represents a brand's share of searches for all five pet daycare and boarding we track, month by month, from searches in New Zealand.
Share of searches by month for K9 Heaven, Pets in the City, Riverside Cattery, The Dog House, Bark Avenue. The figures are in the table below the chart.
View monthly share of searches table
| Month | K9 Heaven | Pets in the City | Riverside Cattery | The Dog House | Bark Avenue |
|---|---|---|---|---|---|
| Nov 2025 | 53% | 29.3% | 8.8% | 5.9% | 3.1% |
| Dec 2025 | 48.5% | 32.3% | 7.9% | 7.9% | 3.4% |
| Jan 2026 | 44.2% | 29.5% | 13.3% | 7.2% | 5.9% |
| Feb 2026 | 49.9% | 27% | 12.3% | 5.4% | 5.4% |
| Mar 2026 | 47.2% | 31.5% | 9.4% | 7.7% | 4.1% |
| Apr 2026 | 48.6% | 26.3% | 9.7% | 11.9% | 3.4% |
| May 2026 | 50.6% | 27.4% | 10.1% | 8.2% | 3.6% |
| Jun 2026 | 51.7% | 28% | 12.7% | 4.5% | 3% |
| Jul 2026 | 47.4% | 31.6% | 11.7% | 5.1% | 4.2% |
| Aug 2026 | 47.8% | 31.9% | 11.8% | 5.2% | 3.4% |
| Sep 2026 | 49.4% | 32.9% | 9.9% | 4.3% | 3.5% |
| Oct 2026 | 45.8% | 31.3% | 11.6% | 6.3% | 5.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.8% | 1.9K | -20.8% | -3.6 points | |
| 2, held 2nd | 31.3% | 1.3K | -18.8% | -1.6 points | |
| 3, held 3rd | 11.6% | 480 | 0% | +1.7 points | |
| 4, held 4th | 6.3% | 260 | +23.8% | +1.9 points | |
| 5, held 5th | 5.1% | 210 | +23.5% | +1.6 points |
45.8%
Held 1st. 1.9K estimated branded searches, -20.8% vs prior month. Share -3.6 points.
31.3%
Held 2nd. 1.3K estimated branded searches, -18.8% vs prior month. Share -1.6 points.
11.6%
Held 3rd. 480 estimated branded searches, 0% vs prior month. Share +1.7 points.
6.3%
Held 4th. 260 estimated branded searches, +23.8% vs prior month. Share +1.9 points.
5.1%
Held 5th. 210 estimated branded searches, +23.5% vs prior month. Share +1.6 points.
Which brand is most popular in search among pet daycare and boarding in New Zealand?
5 brands
In October 2026, K9 Heaven was the most searched among pet daycare and boarding in New Zealand, with an estimated 1.9K branded searches, 45.8% of all searches for the five tracked by the Brandwave Brand Demand Index. Pets in the City is in 2nd place, 14.5 percentage points behind at 31.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 53% → 45.8% | 53%Nov 2025 | 44.2%Jan 2026 | 1st | |
| 29.3% → 31.3% | 32.9%Sep 2026 | 26.3%Apr 2026 | 2nd | |
| 8.8% → 11.6% | 13.3%Jan 2026 | 7.9%Dec 2025 | 3rd | |
| 5.9% → 6.3% | 11.9%Apr 2026 | 4.3%Sep 2026 | 4th | |
| 3.1% → 5.1% | 5.9%Jan 2026 | 3%Jun 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending October 2026, K9 Heaven’s share of searches among pet daycare and boarding in New Zealand decreased from 53% to 45.8%.
- Across the 12 months ending October 2026, Pets in the City’s share of searches among pet daycare and boarding in New Zealand increased from 29.3% to 31.3%.
- Across the 12 months ending October 2026, Riverside Cattery’s share of searches among pet daycare and boarding in New Zealand increased from 8.8% to 11.6%.
- Across the 12 months ending October 2026, Bark Avenue’s share of searches among pet daycare and boarding in New Zealand increased from 3.1% to 5.1%.
- Across the 12 months ending October 2026, K9 Heaven’s share of searches among pet daycare and boarding in New Zealand peaked at 53% in November 2025 and was lowest at 44.2% in January 2026.
- Across the 12 months ending October 2026, Pets in the City’s share of searches among pet daycare and boarding in New Zealand peaked at 32.9% in September 2026 and was lowest at 26.3% in April 2026.
- Across the 12 months ending October 2026, Riverside Cattery’s share of searches among pet daycare and boarding in New Zealand peaked at 13.3% in January 2026 and was lowest at 7.9% in December 2025.
- Across the 12 months ending October 2026, The Dog House’s share of searches among pet daycare and boarding in New Zealand peaked at 11.9% in April 2026 and was lowest at 4.3% in September 2026.
- Across the 12 months ending October 2026, Bark Avenue’s share of searches among pet daycare and boarding in New Zealand peaked at 5.9% in January 2026 and was lowest at 3% in June 2026.
- Across the 12 months ending October 2026, The Dog House held steady: its share of searches among pet daycare and boarding in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand pet daycare and boarding in October 2026?
5 changes

In October 2026, The Dog House gained share of searches among pet daycare and boarding in New Zealand, from 4.3% to 6.3%.

In October 2026, Riverside Cattery gained share of searches among pet daycare and boarding in New Zealand, from 9.9% to 11.6%.

In October 2026, Bark Avenue gained share of searches among pet daycare and boarding in New Zealand, from 3.5% to 5.1%.

In October 2026, K9 Heaven lost share of searches among pet daycare and boarding in New Zealand, from 49.4% to 45.8%.

In October 2026, Pets in the City lost share of searches among pet daycare and boarding in New Zealand, from 32.9% to 31.3%.
How are branded searches counted for pet daycare and boarding?
5 search terms
Each brand's share of searches among pet daycare and boarding comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
K9 Heaven
1 branded search term
- k9 heaven
Pets in the City
1 branded search term
- pets in the city
Riverside Cattery
1 branded search term
- riverside cattery
The Dog House
1 branded search term
- the dog house
Bark Avenue
1 branded search term
- bark avenue
Compare popularity between leading brands

K9 Heaven vs Pets in the City: compare popularity
K9 Heaven vs Riverside Cattery: compare popularity
K9 Heaven vs The Dog House: compare popularity
K9 Heaven vs Bark Avenue: compare popularity
Pets in the City vs Riverside Cattery: compare popularity
Pets in the City vs The Dog House: compare popularity
Pets in the City vs Bark Avenue: compare popularity
Riverside Cattery vs The Dog House: compare popularity
Riverside Cattery vs Bark Avenue: compare popularity
The Dog House vs Bark Avenue: compare popularity- Compare any of these brands

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