Evolve Inspired Jewellery vs Pandora:Which is more popular?
In September 2026, Pandora had more branded searches than Evolve Inspired Jewellery among jewellery charm brands in New Zealand. Pandora had about 11,300 branded searches, while Evolve Inspired Jewellery had 680. Pandora made up 33.3% of all jewellery charm brand searches we track, and Evolve Inspired Jewellery accounted for 2%. When we asked ChatGPT and Google AI Overviews about jewellery charm brands, both Evolve Inspired Jewellery and Pandora appeared in all five answers. Pandora was mentioned before Evolve Inspired Jewellery in every answer.
Who do people search for more?
Pandora, about 17 searches for every 1 for Evolve Inspired Jewellery
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Pandora, named ahead of Evolve Inspired Jewellery in every answer
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Top jewellery charm brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both Evolve Inspired Jewellery and Pandora showed up in all five answers. Pandora was listed before Evolve Inspired Jewellery in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Pandora5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Evolve Inspired Jewellery5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lullaboo3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Frenelle Jewellery3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Thomas Sabo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Swarovski0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tiffany & Co.0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Meadowlark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mejuri0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about jewellery charm brands
5 answers
Asked ChatGPT
“Which jewellery charm brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best jewellery charm brands in New Zealand?”
Asked ChatGPT
“What's the best jewellery charm brand in New Zealand for a charm bracelet?”
Searched Google, AI Overview
“bracelet charms nz”
Searched Google, AI Overview
“jewellery charms nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Evolve Inspired Jewellery or Pandora more popular in search?
This chart shows how often people search Google for Evolve Inspired Jewellery and Pandora by name. Each line represents a brand's share of searches for all nine jewellery charm brands we track, month by month, from searches in New Zealand.
Share of searches by month for Pandora, Evolve Inspired Jewellery. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pandora | Swarovski | Tiffany & Co. | Meadowlark | Evolve Inspired Jewellery | Mejuri | Thomas Sabo | Lullaboo | Frenelle Jewellery |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 35.8% | 30.8% | 25.8% | 1.4% | 2.9% | 2% | 0.88% | 0.31% | 0.11% |
| Nov 2025 | 35.4% | 36.6% | 20.8% | 1.3% | 2.9% | 2% | 0.73% | 0.26% | 0.09% |
| Dec 2025 | 40.4% | 34.1% | 19.4% | 1.3% | 2.7% | 1.2% | 0.63% | 0.37% | 0.07% |
| Jan 2026 | 30.8% | 33.4% | 28.2% | 1.8% | 3% | 1.7% | 0.76% | 0.23% | 0.1% |
| Feb 2026 | 32.8% | 31.9% | 26.9% | 2.1% | 3.3% | 1.7% | 0.88% | 0.27% | 0.15% |
| Mar 2026 | 26.4% | 39% | 26.4% | 2.5% | 2.9% | 1.6% | 0.66% | 0.26% | 0.14% |
| Apr 2026 | 31% | 33% | 27.4% | 2.2% | 3.1% | 2% | 0.81% | 0.33% | 0.15% |
| May 2026 | 33.1% | 34.9% | 23.9% | 2.3% | 2.7% | 1.9% | 0.73% | 0.29% | 0.13% |
| Jun 2026 | 32.8% | 32% | 27% | 2.6% | 2.5% | 1.9% | 0.82% | 0.26% | 0.15% |
| Jul 2026 | 32.6% | 32.3% | 26.5% | 2.6% | 2.4% | 2.1% | 0.9% | 0.49% | 0.15% |
| Aug 2026 | 33.5% | 29% | 29.2% | 2.6% | 2.2% | 1.9% | 1% | 0.45% | 0.08% |
| Sep 2026 | 33.3% | 32.1% | 26.7% | 3% | 2% | 1.6% | 0.83% | 0.33% | 0.15% |
How has the Evolve Inspired Jewellery and Pandora comparison changed over the last 12 months?
3 findings
- Pandora was ahead of Evolve Inspired Jewellery in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Evolve Inspired Jewellery’s share of searches among jewellery charm brands in New Zealand moved from 2.9% to 2%, and its estimated monthly branded searches moved from 1K to 680.
- Across the 12 months ending September 2026, Pandora’s share of searches among jewellery charm brands in New Zealand moved from 35.8% to 33.3%, and its estimated monthly branded searches moved from 12.7K to 11.3K.
How did search popularity change for New Zealand jewellery charm brands in September 2026?
2 changes

Evolve Inspired Jewellery’s share of searches among jewellery charm brands in New Zealand has lost ground for 3 months in a row, from 2.5% to 2% in September 2026.

Estimated monthly branded searches for Pandora in New Zealand fell 11.1% over 12 measured months, from 12.7K to 11.3K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Evolve Inspired Jewellery’s and Pandora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Evolve Inspired Jewellery
2 branded search terms
- evolve charms
- evolve jewellery
Pandora
3 branded search terms
- engraved pandora bracelet
- pandora bracelet
- pandora charms
Other head-to-heads among jewellery charm brands

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