Jet ski brands in New Zealand:Which brands are most popular in search?
In August 2026, Sea-Doo was the most searched among jet ski brands in New Zealand, with an estimated 1.6K branded searches and 64.5% estimated Share of Search within this set.
Sea-Doo64.5%
Yamaha WaveRunner19.5%
Kawasaki Jet Ski15.9%
Follow jet ski brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the jet ski and personal watercraft brands New Zealanders ride. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sea-Doo, Yamaha WaveRunner, Kawasaki Jet Ski. The figures are in the table below the chart.
View monthly share of search table
| Month | Sea-Doo | Yamaha WaveRunner | Kawasaki Jet Ski |
|---|---|---|---|
| Oct 2025 | 71.9% | 23.2% | 5% |
| Nov 2025 | 71.8% | 22.1% | 6% |
| Dec 2025 | 74.1% | 21.5% | 4.4% |
| Jan 2026 | 76.2% | 19.4% | 4.4% |
| Feb 2026 | 70.6% | 19.9% | 9.5% |
| Mar 2026 | 70.5% | 21.6% | 7.9% |
| Apr 2026 | 79.2% | 16.5% | 4.2% |
| May 2026 | 77.9% | 17.7% | 4.4% |
| Jun 2026 | 75.6% | 19.9% | 4.5% |
| Jul 2026 | 67% | 27.4% | 5.6% |
| Aug 2026 | 64.5% | 19.5% | 15.9% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64.5% | 1.6K | +35% | -2.5 points | |
| 2, held 2nd | 19.5% | 490 | 0% | -7.9 points | |
| 3, held 3rd | 15.9% | 400 | +300% | +10.3 points |
1.
Sea-Doo64.5%
held 1st · 1.6K estimated branded searches · +35% vs prior month · -2.5 points
19.5%
held 2nd · 490 estimated branded searches · 0% vs prior month · -7.9 points
15.9%
held 3rd · 400 estimated branded searches · +300% vs prior month · +10.3 points
Compare search popularity between leading brands
Which brand is most popular in search among jet ski brands in New Zealand?
3 brands
In August 2026, Sea-Doo was the most searched among jet ski brands in New Zealand, with an estimated 1.6K branded searches and 64.5% estimated Share of Search within this set. Yamaha WaveRunner is in 2nd place, 45 percentage points behind at 19.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 71.9% → 64.5% | 79.2%Apr 2026 | 64.5%Aug 2026 | 1st | |
| 23.2% → 19.5% | 27.4%Jul 2026 | 16.5%Apr 2026 | 2nd | |
| 5% → 15.9% | 15.9%Aug 2026 | 4.2%Apr 2026 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, Sea-Doo’s estimated Share of Search among jet ski brands in New Zealand decreased from 71.9% to 64.5%.
- Across the 11 months ending August 2026, Yamaha WaveRunner’s estimated Share of Search among jet ski brands in New Zealand decreased from 23.2% to 19.5%.
- Across the 11 months ending August 2026, Kawasaki Jet Ski’s estimated Share of Search among jet ski brands in New Zealand increased from 5% to 15.9%.
- Across the 11 months ending August 2026, Sea-Doo’s estimated Share of Search among jet ski brands in New Zealand peaked at 79.2% in April 2026 and was lowest at 64.5% in August 2026.
- Across the 11 months ending August 2026, Yamaha WaveRunner’s estimated Share of Search among jet ski brands in New Zealand peaked at 27.4% in July 2026 and was lowest at 16.5% in April 2026.
- Across the 11 months ending August 2026, Kawasaki Jet Ski’s estimated Share of Search among jet ski brands in New Zealand peaked at 15.9% in August 2026 and was lowest at 4.2% in April 2026.
How did search popularity change for New Zealand jet ski brands in August 2026?
3 changes

In August 2026, Kawasaki Jet Ski gained estimated Share of Search among jet ski brands in New Zealand, from 5.6% to 15.9%.

In August 2026, Yamaha WaveRunner lost estimated Share of Search among jet ski brands in New Zealand, from 27.4% to 19.5%.

In August 2026, Sea-Doo lost estimated Share of Search among jet ski brands in New Zealand, from 67% to 64.5%.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.